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What is Realytics?

Realytics distinguishes itself as a leading analytics solutions provider in the television industry, helping brands and agencies refine their advertising tactics. Through its innovative platform, Realytics assesses the impact of TV campaigns across a variety of digital channels, such as websites, mobile apps, and call centers. Their unique technologies, which include real-time identification of TV spots and metrics on audience engagement, offer advertisers valuable insights into the effectiveness of their television investments, particularly amid a rapidly changing media landscape. Additionally, the Bee platform provides an all-encompassing measurement framework for both traditional and connected TV (CTV) campaigns, facilitating effortless performance tracking across multiple channels and devices. This integrated strategy not only enhances decision-making but also optimizes advertising return on investment, ensuring that clients can adapt to market shifts effectively. By leveraging these tools, advertisers can make informed choices that drive success in their television campaigns.

What is MNTN?

Harness the influence and reputation of television advertising alongside a comprehensive suite designed to enhance attributions and targeting, thereby amplifying the effectiveness of TV. Connected TV has evolved from merely a brand marketing avenue into a dynamic platform for paid search and social media. This evolution empowers advertisers to initiate self-directed campaigns aimed explicitly at generating revenue and driving conversions. MNTN has pioneered advertising software that enables brands to achieve quantifiable results in conversions, revenue, and website traffic through the robust capabilities of television. MNTN Performance TV stands out as the first and only connected TV advertising platform tailored for direct-response marketing objectives. This innovation reimagines the landscape for advertisers, enabling them to connect their TV advertising performance directly to measurable outcomes. As the most potent advertising medium globally, television's potential should be fully leveraged in direct-response marketing strategies, similar to how social media and paid search are utilized. This shift not only enhances advertising effectiveness but also opens new avenues for creativity and engagement in marketing campaigns.

Media

Media

Integrations Supported

Commanders Act
FuseCommander
TrustCommander

Integrations Supported

5X
Kochava
Modern.ai

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Realytics

Date Founded

2013

Company Location

France

Company Website

www.realytics.io

Company Facts

Organization Name

MNTN

Company Location

United States

Company Website

mountain.com

Categories and Features

Media Monitoring

Not specified

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

CTV & OTT Advertising

Not specified

Marketing

Not specified

Performance Marketing

Not specified

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