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What is RedPoint Customer Data Platform?

In the current marketing environment, professionals must extract and apply every relevant insight when interacting with, selling to, or assisting their customers. Redpoint stands out by empowering businesses to handle vast amounts of customer information and transform that data into actionable strategies that drive revenue growth. It is specifically designed to meet the unique requirements of enterprise marketers, enabling effortless data sharing among various systems and applications through a wide selection of pre-built connectors, which also encompass non-MarkTech solutions. The platform proficiently detects and resolves data quality issues across multiple systems while automatically delegating exception handling to designated internal data stewards. Users can tailor match and merge processes with full visibility, preserving a detailed version history and emphasizing data source prioritization. This exceptional level of orchestration allows marketers to concentrate on high-level strategic efforts, all while having confidence in the strength and reliability of their data management systems. Ultimately, the comprehensive capabilities of Redpoint ensure that marketers are well-equipped to adapt to the ever-evolving demands of their industry.

What is Hive Marketing Cloud?

Hive Marketing Cloud: A Hub for Customer Engagement and Insights Founded in 2010, Hive Marketing Cloud operates as a private entity, concentrating on the Travel, Insurance, and Retail industries. This innovative platform allows brands to efficiently connect with and convert their target audiences on a grand scale by implementing highly tailored and sophisticated multi-channel marketing strategies from a cohesive system, utilizing all available data to improve customer interactions. Through Hive, users are able to extract significant data insights, evaluate customer lifetime value, create segments based on recency, frequency, and monetary value (RFM), automate customer journeys, and analyze engagement and outcomes, offering insights that go beyond simple clicks and opens. Moreover, Hive's extensive suite of tools empowers businesses to build stronger relationships with their customers through informed decision-making, ultimately driving greater marketing efficiency and increasing customer satisfaction. By harnessing the power of data, companies can continuously refine their strategies to meet evolving customer needs.

Media

Media

No images available

Integrations Supported

Acxiom Real Identity
PEAK 15
SurveyMonkey Enterprise
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rgOne

Integrations Supported

Magento
QuickBooks Online
QuickBooks Online Advanced
Salesforce
Sugar Sell
Xero
Zoho CRM

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

£1,750/month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

RedPoint Global

Date Founded

2006

Company Website

www.redpoint.net

Company Facts

Organization Name

Hive Marketing Cloud

Date Founded

2010

Company Location

United Kingdom

Company Website

hivemarketingcloud.com

Categories and Features

Customer Data Platforms (CDP)

Customer Profiles
Data Integration
Data Matching
Personalization

Categories and Features

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