What is Hive Marketing Cloud?
Hive Marketing Cloud: A Hub for Customer Engagement and Insights
Founded in 2010, Hive Marketing Cloud operates as a private entity, concentrating on the Travel, Insurance, and Retail industries. This innovative platform allows brands to efficiently connect with and convert their target audiences on a grand scale by implementing highly tailored and sophisticated multi-channel marketing strategies from a cohesive system, utilizing all available data to improve customer interactions.
Through Hive, users are able to extract significant data insights, evaluate customer lifetime value, create segments based on recency, frequency, and monetary value (RFM), automate customer journeys, and analyze engagement and outcomes, offering insights that go beyond simple clicks and opens. Moreover, Hive's extensive suite of tools empowers businesses to build stronger relationships with their customers through informed decision-making, ultimately driving greater marketing efficiency and increasing customer satisfaction. By harnessing the power of data, companies can continuously refine their strategies to meet evolving customer needs.
Pricing
Price Starts At:
£1,750/month
Integrations
Similar Software to Hive Marketing Cloud
Most marketing platforms show you what already happened. Active Intelligence shows you what to do next.
While competitors bury you in dashboards reporting yesterday's failures, Active Intelligence flags issues before they damage campaigns and surfaces opportunities you didn't know existed. AI agents analyze billions of data points to recommend which campaigns to run, which segments to target, and which automations to build—without prompting.
You set goals. Active Intelligence handles execution.
Three capabilities. One platform.
Real-time intelligence that adapts to customer behavior as it happens. Market-leading deliverability that puts 30% more emails in the inbox than competitors. Proactive recommendations that eliminate guesswork.
The result? Act faster, automate smarter, scale without adding headcount.
Why businesses choose ActiveCampaign:
Traditional platforms demand weeks of training and complex setup. ActiveCampaign delivers measurable results in days. Teams see engagement lifts and conversion improvements within 30 days, not quarters.
Enterprise-grade capabilities with an intuitive interface that requires zero technical expertise. Whether you're a solo marketer or growing team, ActiveCampaign scales without the enterprise price tag or complexity.
89% of customers say ActiveCampaign meets their needs better than alternatives. 88% report faster time-to-value than previous platforms. These aren't aspirational—they're standard outcomes for teams who stop managing campaigns manually and start orchestrating growth autonomously.
Learn more
HiveMQ provides the most trusted IoT data streaming and Industrial AI platform, built on MQTT, to power a reliable, scalable, and AI-ready data backbone.
What HiveMQ is known for:
1. MQTT-native: Built around the MQTT standard, purpose-designed for event-driven, real-time communication
2. Enterprise-grade reliability: Handles millions of concurrent connections with high availability and fault tolerance
3. Industrial-ready: Widely used in IIoT, manufacturing, automotive, energy, smart infrastructure, and data centers
4. Scalable & secure: Supports global deployments with strong security, governance, and observability
5. UNS & IT/OT convergence enabler: Commonly used as the backbone for Unified Namespace architectures and seamlessly connects OT devices with IT systems for full visibility and interoperability.
Learn more
FirstHive
FirstHive is a comprehensive platform designed for managing customer data, empowering brands and marketers to harness their first-party data effectively. This tool facilitates the creation of personalized marketing campaigns that enhance conversion rates. Are you feeling overwhelmed by the myriad of channels through which customers engage with your brand? With numerous options available, your inquiries about customer behavior can seem endless. FirstHive provides solutions to help you navigate this complexity and reduce confusion. The platform has collaborated with various global brands across diverse industries such as Retail, Digital, Manufacturing, Travel, Hospitality, and BFSI, significantly expanding its reach. Currently, we boast four times the number of identities in our database compared to before, ensuring that all agencies utilizing FirstHive can access vital data. Importantly, personally identifiable information (PII) is masked to prioritize and protect data privacy. As such, FirstHive not only streamlines data management but also reinforces trust with customers by safeguarding their information.
Learn more
SAS Customer Intelligence
No matter your level of marketing expertise, SAS delivers cutting-edge solutions that empower you to reevaluate your marketing approaches. Their tools for journey activation, adaptive planning, and a real-time decision engine enable you to create captivating, moment-driven customer experiences that not only boost profitability but also foster brand loyalty. You can seamlessly enhance customer data utilization beyond the constraints of traditional customer data platforms. With insights driven by state-of-the-art AI and machine learning, you can respond quickly and effectively to market changes. Furthermore, you can optimize and automate your marketing planning processes to guarantee maximum accountability across your campaigns. Crafting individualized customer journeys will not only increase engagement rates but also facilitate the generation of profitable leads. Collaborate widely with various teams, suppliers, vendors, or stakeholders to expand your brand's reach and impact. SAS Customer Intelligence 360 provides customized, intelligent marketing solutions that cater to the needs of modern businesses. By leading brands through the stages from data to insight and finally to action, SAS arms companies with robust tools for adaptive planning and journey activation, ensuring they remain competitive in an evolving market. Moreover, the incorporation of sophisticated analytics enables ongoing strategy refinement, helping businesses respond adeptly to dynamic consumer behaviors. This holistic approach ensures that every marketing effort is both strategic and measurable.
Learn more
Screenshots and Video
Company Facts
Company Name:
Hive Marketing Cloud
Date Founded:
2010
Company Location:
United Kingdom
Company Website:
hivemarketingcloud.com
Product Details
Deployment
SaaS
Training Options
Documentation Hub
Online Training
Webinars
On-Site Training
Support
Standard Support
24 Hour Support
Web-Based Support
Product Details
Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English