BDEX Reviews & Ratings

BDEX

5.0 out of 5 stars

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features 0 out of 5 stars
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Total 5 out of 5 stars
ease 5 out of 5 stars
features 5 out of 5 stars
design 4 out of 5 stars
support 5 out of 5 stars

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What is Roq.ad?

As some essential foundational IDs approach obsolescence, an array of new identifiers is poised to take their place, and Roq.ad stands prepared for this significant shift. This transitional phase presents an ideal opportunity to explore new partnerships centered on identity solutions. Consumers today are increasingly demanding personalized experiences coupled with robust privacy protections. The digital identity environment has historically been disjointed, creating a strong desire among businesses for more profound insights. Can we truly balance personalization with privacy? The short answer is an emphatic YES. By broadening your audience device pool to encompass more devices used by individuals within your target market, you can create a unified brand narrative and a seamless customer experience across different platforms. Furthermore, by delving into your Own Data and utilizing cross-device insights, you can significantly enhance your understanding of consumer behavior. The Roq.ad Private Identity Graph is precisely designed to cater to the unique demands of your enterprise. With its cutting-edge Cross-Device Technology, Roq.ad equips prominent brands to elevate their digital advertising and analytics capabilities. By employing probabilistic modeling, Roq.ad scrutinizes anonymous data collected from diverse sources, such as website activities, mobile app usage, and media campaign traffic, to generate impactful insights. This strategy not only optimizes the efficiency of advertising initiatives but also ensures that consumer privacy is prioritized in the rapidly changing digital landscape, fostering trust and engagement with your audience. As we navigate these transformative changes, embracing innovative identity solutions becomes essential for future success.

What is BDEX?

BDEX Omni IQ leverages artificial intelligence to assist businesses in discovering additional customers that resemble their ideal clientele. The BDEX Identity Graph employs a comprehensive network of SDKs, application publishers, and primary data sources, enabling companies to recognize consumers across various platforms. Each month, it authenticates more than 470 million hashed email-MAID-IP connections associated with 113 million households throughout the United States. As the sole identity platform that assures all IDs are linked to actual individuals, BDEX effectively eliminates any IDs associated with bots, click farms, and other types of ad fraud, along with temporary IDs resulting from Apple's ATT/DoNotTrack policies. Recognized by AdExchanger as the leading Identity Technology, BDEX offers solutions to enhance your targeting strategies and expand your customer base. This innovative approach not only improves marketing efficiency but also builds trust in the authenticity of consumer data used in campaigns.

Media

Media

Integrations Supported

Integrations Supported

Facebook Ads
Instagram Ads
LiveRamp
Lotame
Meta Ads
PubMatic
SAP Store
The Trade Desk
TransUnion TruEmpower

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$250 per month
Enterprise pricing starts at $2500 per month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Online Training

Company Facts

Organization Name

Roq.ad

Date Founded

2015

Company Location

Germany

Company Website

www.roq.ad/identity-resolution/

Company Facts

Organization Name

BDEX

Date Founded

2014

Company Location

United States

Company Website

www.bdex.com

Categories and Features

Digital Analytics

Not specified

Identity Resolution

Not specified

Categories and Features

Ad Fraud Detection

Not specified

Consumer Data

Not specified

Customer Data Platforms (CDP)

Customer Profiles
Customer Segmentation
Data Integration
Data Matching
Personalization
Predictive Modeling

Data Enrichment

Not specified

Data Quality

Address Validation
Data Discovery
Match & Merge

Identity Resolution

Not specified

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