RouterGrowth vs. 11x

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What is RouterGrowth?

RouterGrowth offers an all-encompassing API, command-line interface, agent capabilities, and an MCP server tailored for go-to-market strategies, allowing AI agents and growth teams to optimize their workflows. It efficiently directs requests to multiple external applications for activities including lead and contact discovery, enriching company and email information, identifying buying signals, conducting SEO assessments, web searching and scraping, monitoring social media, researching competitor advertisements, and facilitating outbound communications via email and LinkedIn, alongside managing marketing creative projects. Users are empowered to investigate feature offerings, evaluate pricing prior to commitment, set spending thresholds, and perform actions using prepaid credits, with the guarantee that unsuccessful calls and empty results will not result in charges. Well-configured workflows support efforts related to prospecting, outreach, market analysis, and content research. With a single account, teams across sales, marketing, growth, and development can effortlessly link AI agents or customized applications to various GTM data sources and workflow tools through REST API, CLI, MCP, and agent skill integrations, significantly enhancing their go-to-market effectiveness. This seamless integration not only boosts operational efficiency but also enables teams to concentrate on their primary strengths while harnessing cutting-edge technology to achieve impactful results, ultimately leading to sustainable growth.

What is 11x?

Transform your business by employing a 24/7 AI Sales Development Representative, enabling you to access your total addressable market more quickly while effortlessly scaling your team without the usual hiring hurdles. Accelerate your growth by automatically generating a consistent stream of high-quality leads every day. Reach out to a wider array of potential customers with customized messaging that resonates. Optimize every facet of your outreach process, from identifying and researching leads to crafting personalized communications and scheduling meetings. With real-time access to potential buyers across the globe, Alice ensures that you focus on prospects who are most likely to benefit from your solutions right away. Furthermore, she provides insights tailored to your business needs, enhancing your outreach with AI-driven, research-backed information. Alice's ability to uniquely personalize communications outshines that of human representatives, significantly improving conversion rates through a more engaged approach. Additionally, she automates follow-up messages, guaranteeing continuous interaction with prospects and enhancing the overall effectiveness of your outreach strategy. By integrating Alice into your business approach, you not only boost operational efficiency but also forge stronger connections with your target audience, ultimately leading to sustained growth and success. This innovative use of AI technology positions your business at the forefront of customer engagement.

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Integrations Supported

Codex CLI

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Gemini CLI

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Integrations Supported

Calendly

G2

Gmail

Gong

Google Cloud Platform

Google Workspace

HubSpot Sales Hub

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API Availability

Has API

API Availability

Has API

Pricing Information

$0/month

No subscription fee; usage is billed per call using prepaid credits. Signup includes $1 in promotional credits, valid for 7 days; minimum credit top-up is $10.

Free Trial Offered?

Pricing Information

$3,000/month

Pricing is structured per product, with two digital workers available as standalone or together.

Alice (outbound digital worker) runs prospecting, multi-channel outreach, deliverability infrastructure, and meeting booking. Plans start at $3,000 per month on Growth, billed annually, with capacity for up to 5 end users and 2,000 new prospects per month. Pro and Enterprise tiers scale to 5,000 and 10,000+ prospects respectively, with multi-language outreach (105+ languages), custom integrations, SSO, and dedicated CSM support at the Enterprise level. Alice is priced per lead, not per send: cost stays the same whether a sequence runs three touchpoints or thirty.

Julian (inbound digital worker) qualifies inbound leads in real time across voice, chat, SMS, and WhatsApp. Voice starts at $5,333 per month on Growth (2,000 calls per month). Chat starts at $2,417 per month on Growth (3,000 chats per month, 2 languages). Pro tier supports 4,000 calls and 7,000 chats per month with voice and accent cloning, real-time API lookup, and tailored onboarding. Enterprise supports 50,000+ calls and 100,000+ chats per month, with advanced routing, custom MCP integration, and Alice handoff orchestration.

What's included across all plans:
Onboarding, CRM sync, deliverability infrastructure, knowledge base, meeting scheduling, and analytics. Customers bring their own CRM license and, for SIP calling on Julian, their own telephony provider. SOC 2 Type II compliance is standard. SSO and custom DPA/SLA are included at the Enterprise tier.

Contract structure:
Annual is the default across both products. Pro and Enterprise plans support two- and three-year commitments with discount tiers. Contracts do not auto-renew without 30 days' written notice. Price increases at renewal are capped, and multi-year commitments lock in the current rate for the full term.

Custom pricing. Pro and Enterprise plans are custom-quoted based on contact volume, end users, channels, and concurrency. Growth plan pricing is published.

For full pricing details, please contact us.