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What is SHR Maverick CRM?

In contrast to many CRM systems that only utilize a limited amount of data from external sources, Maverick enables you to discover, recognize, and reward your most valued guests, no matter where they made their reservations. Hoteliers using Maverick can analyze their online travel agency (OTA) customers with the same level of detail as they do for direct bookings. The sophisticated guest management software aggregates extensive profile data from the Windsurfer® CRS, ensuring that all information is accurately aligned and refined. This meticulous approach allows for the creation of detailed microsegments, which significantly improves the effectiveness of communication strategies aimed at guests. Additionally, Maverick incorporates a user-friendly marketing solution that facilitates email and text messaging campaigns, making management tasks more efficient. The Profile Management tool is essential for sorting and merging guest data sourced from various integrated platforms, providing a holistic view of guest behaviors and preferences. Users also benefit from the ability to define standardized fields and criteria for profile matching and merging, which further enhances the software's capability to deepen their understanding of their audience. Consequently, Maverick emerges as an indispensable tool for optimizing guest interaction and elevating satisfaction levels, making it an essential asset for any hotelier seeking to enhance their customer relationship management. Moreover, its versatility ensures that hoteliers can adapt to evolving market demands while maintaining strong connections with their clientele.

What is Bingoforge?

Our hotel-focused CRM solution, known as myhotelCRM, is designed specifically for Hotels, Resorts, Apartments, and Clubs, and was developed by Hoteliers for Hoteliers from the ground up. This process-oriented Sales CRM is an essential tool for hotels worldwide, offering a tailor-made solution that is trusted by our hotel partners. We actively invite feedback from our partners regarding features they believe could enhance their sales operations and boost revenue. myhotelCRM includes a variety of applications such as Meeting Logs, Contact Management, Sales Pipeline, Proposal & Contract Management, RFP & Rate Management, Email Marketing, Sales Budgeting, Intelligent Dashboards, Expense Management, and more. Leading hotel brands as well as independent establishments utilize our solution, which has resulted in our partners achieving over 42% growth in direct sales revenue and successfully converting previously lost opportunities into wins. Furthermore, myhotelCRM seamlessly integrates with any third-party systems you may choose, including PMS, RMS, CRS, and IVR, thanks to our readily available APIs. The management dashboards provide critical insights, enabling users to make well-informed decisions that can further enhance their operational efficiency. This comprehensive approach positions myhotelCRM as a pivotal tool in the competitive hospitality market.

Media

Media

Integrations Supported

FortuneNEXT 6i
Tata Tele Business Services
eZee Absolute

Integrations Supported

FortuneNEXT 6i
Tata Tele Business Services
eZee Absolute

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$50 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SHR, Sceptre Hospitality Resources

Date Founded

1987

Company Location

United States

Company Website

shr.global/maverick-customer-relationship-management/

Company Facts

Organization Name

Bingoforge Pvt. Ltd.

Date Founded

2017

Company Location

India

Company Website

www.bingoforge.com

Categories and Features

Categories and Features

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