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What is SHR Maverick CRM?
In contrast to many CRM systems that only utilize a limited amount of data from external sources, Maverick enables you to discover, recognize, and reward your most valued guests, no matter where they made their reservations. Hoteliers using Maverick can analyze their online travel agency (OTA) customers with the same level of detail as they do for direct bookings. The sophisticated guest management software aggregates extensive profile data from the Windsurfer® CRS, ensuring that all information is accurately aligned and refined. This meticulous approach allows for the creation of detailed microsegments, which significantly improves the effectiveness of communication strategies aimed at guests. Additionally, Maverick incorporates a user-friendly marketing solution that facilitates email and text messaging campaigns, making management tasks more efficient. The Profile Management tool is essential for sorting and merging guest data sourced from various integrated platforms, providing a holistic view of guest behaviors and preferences. Users also benefit from the ability to define standardized fields and criteria for profile matching and merging, which further enhances the software's capability to deepen their understanding of their audience. Consequently, Maverick emerges as an indispensable tool for optimizing guest interaction and elevating satisfaction levels, making it an essential asset for any hotelier seeking to enhance their customer relationship management. Moreover, its versatility ensures that hoteliers can adapt to evolving market demands while maintaining strong connections with their clientele.
What is HotelAppz?
Elevate your marketing approach and ensure that you capture every lead by implementing streamlined automation and retargeting strategies. By organizing customer data and automating marketing campaigns, you can take full advantage of every opportunity for business growth. Tailored specifically for the hospitality industry, our solution is crafted to foster guest engagement and loyalty. With seamless integration into your property management system, guest information is automatically processed and readily available for your marketing strategies. Say farewell to cumbersome queries, CSV file exports, and labor-intensive data handling. Hotelappz empowers you to focus on enhancing your hotel’s brand, developing enticing offers, and automating essential guest interactions, ensuring visitors leave with unforgettable experiences that encourage return visits. Our advanced automation tools simplify the setup for booking confirmations, pre-stay messages, in-stay offerings, post-stay follow-ups, and re-engagement efforts. Additionally, the open API allows for effortless integration with your overall IT framework, making it flexible for various enhancements such as self-check-in, point of sale systems, Wi-Fi access, customer feedback ratings, and business intelligence improvements. This adaptability guarantees your hotel will consistently grow and align with guest expectations while also creating a more cohesive and satisfying experience for all.
Integrations Supported
Infor CRM
MeWe
Medialog
Oracle Cloud Infrastructure
ReservIT
ReviewPro
Rezlynx
SiteMinder
TrustYou
apaleo
Integrations Supported
Infor CRM
MeWe
Medialog
Oracle Cloud Infrastructure
ReservIT
ReviewPro
Rezlynx
SiteMinder
TrustYou
apaleo
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
SHR, Sceptre Hospitality Resources
Date Founded
1987
Company Location
United States
Company Website
shr.global/maverick-customer-relationship-management/
Company Facts
Organization Name
HotelAppz
Date Founded
2014
Company Location
France
Company Website
www.hotelappz.com
