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What is SILA?

SILA operates as an advanced growth catalyst driven by artificial intelligence, tailored for advertisers, agencies, and brands dedicated to digital marketing, with the primary goal of enhancing return on investment and ensuring that every dollar spent on advertising leads to meaningful conversions. Instead of acting solely as a fraud detection tool, SILA integrates real-time defenses against click fraud, comprehensive analytics, and campaign optimization features into one cohesive platform, providing marketers with an all-encompassing view of their campaign outcomes. By leveraging SILA, businesses have the opportunity to: Quickly detect and eliminate fraudulent or invalid clicks, protecting their ad budgets from unwarranted costs. Gain access to thorough evaluations of campaign performance through behavioral analytics, trends in clicks, and quality assessments of traffic. Automatically optimize campaigns by reallocating funds to the most productive segments and audiences. Precisely target their advertising to reach genuine users who are most inclined to interact with their products or services. Track return on investment and return on ad spend with clear metrics and customized dashboards for each campaign. Moreover, SILA is engineered for smooth integration with platforms such as Google Ads and Meta Ads, making it an adaptable option for contemporary digital marketers. This forward-thinking strategy not only enhances operational efficiency but also equips businesses with essential resources to excel in a competitive advertising environment, ensuring they remain ahead of the curve.

What is ADEX?

ADEX is a comprehensive platform that focuses on fighting ad fraud and invalid traffic (IVT), catering to the needs of advertisers, ad networks, performance marketers, and publishers. It boasts the capability to process and analyze over 2 million traffic events per minute, assessing each event in real time and classifying them into three categories: Good, Warning, or Alert. Its notable features include: - Detection of various types of invalid traffic, such as bots, click farms, data center IPs, and device emulators - Automatic rerouting of questionable traffic away from designated landing pages - A dynamic dashboard that offers sophisticated filtering options alongside blacklisting functionalities - A customizable report generation tool that assists in challenging charges imposed by traffic providers - Seamless integration options through JS Tag, Redirect, and iFrame, which streamline the setup process without requiring an engineering team ADEX is IAB TCF certified, a proud member of IAB Hellas, and appears on the Google Vendors List. Furthermore, it was honored with the Cyber Security Excellence Awards in 2025, highlighting its dedication to outstanding cybersecurity practices. With its extensive array of features, ADEX equips users with the necessary tools to effectively protect their advertising investments while navigating the complexities of digital marketing. This robust platform not only enhances the security of ad campaigns but also fosters a transparent advertising ecosystem.

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Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Tires selected after account registration

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

Gustafsson Cyber Group Ltd

Company Website

sila-ai.com

Company Facts

Organization Name

ADEX

Company Location

Cyprus

Company Website

adex.com

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

Categories and Features

Ad Fraud Detection

Not specified

Click Fraud

Not specified

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