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What is Salesforce Agentforce Automotive?

Agentforce Automotive is Salesforce’s AI-first CRM platform tailored to the unique needs of the automotive industry. Previously known as Automotive Cloud, it connects driver, vehicle, sales, and service data within a unified ecosystem. The platform delivers a comprehensive view of each driver’s lifecycle, from initial purchase through ongoing service and renewal. AI agents provide proactive alerts, intelligent recommendations, and actionable insights directly in the flow of work. Sales and service teams can quickly access context-rich data to resolve issues and strengthen customer relationships. Automotive Cloud simplifies the management of leases, warranties, claims, and dealership interactions. Personalized engagement tools enable immersive experiences that extend beyond the showroom. Integrated automation reduces administrative workload and boosts employee productivity. With Data 360, organizations can harmonize driver and vehicle profiles that evolve over time. MuleSoft connectors integrate critical automotive systems and legacy applications. Marketing Cloud and Commerce Cloud extend personalized campaigns and digital storefront experiences. Agentforce Automotive enables OEMs and dealers to deliver connected, data-driven experiences that drive loyalty, revenue growth, and operational excellence.

What is DAS Technology?

DAS Technology presents a cutting-edge Customer Data and Experience Platform (CDXP) that harnesses artificial intelligence to empower automotive retailers in improving lead response times, elevating customer engagement, and maximizing revenue through integrated data and automation. This platform merges sales, service, and retention data into a patented system that evolves based on results, adapting strategies automatically without requiring manual input or constant dashboard monitoring. By delivering swift responses to online leads in just seconds, it incorporates multi-vehicle quotes and fosters long-term customer relationships through nurturing strategies, while its omnichannel messaging features facilitate customized communication via email, text, chat, video, and social media. Specifically engineered to manage a large segment of the automotive customer journey, the platform captures various touchpoints from the initial research stage through to ownership, and it flawlessly integrates with dealership CRMs and other marketing tools to maintain a unified data framework. This holistic methodology not only simplifies operational processes but also significantly enhances the customer experience, ultimately leading to improved results for automotive retailers, paving the way for sustained business growth. Such innovative technology marks a notable advancement in the automotive industry's approach to customer relationship management.

Media

Media

Integrations Supported

Collate
Salesforce

Integrations Supported

Amazon
AutoPoint
Autosoft
CDK Global
Dealertrack DMS
ERA-IGNITE
Facebook
Google
Microsoft 365
ProMAX Platform
Tekion
TikTok
VinSolutions Connect CRM

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Free
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS
iPhone
iPad

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/automotive/cloud/

Company Facts

Organization Name

DAS Technology

Date Founded

2007

Company Location

United States

Company Website

dastechnology.com

Categories and Features

Automotive CRM

Not specified

Categories and Features

Auto Dealer

Not specified

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