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What is Salesforce Life Sciences Cloud?

Salesforce's Life Sciences Cloud serves as a comprehensive solution designed to support pharmaceutical, biotech, and MedTech companies throughout the entire product lifecycle, spanning from early clinical trials to the ultimate phase of commercialization. By utilizing AI-powered tools and valuable data insights, the platform enhances engagement with patients, speeds up the response times for medical inquiries, streamlines the management of clinical trials, and strengthens sales and marketing efforts. Its functionalities, which include intelligent engagement with healthcare professionals, personalized patient services, and predictive analytics, empower organizations to tailor experiences, improve patient outcomes, and adeptly navigate intricate regulatory landscapes. Furthermore, the platform's ability to integrate smoothly with other Salesforce products and third-party applications provides a well-rounded view of the healthcare sector. This integrated strategy not only fosters collaboration among various stakeholders but also encourages innovation within the healthcare ecosystem, ultimately leading to better solutions for patients and providers alike. By bringing together advanced technology and industry expertise, the Life Sciences Cloud positions itself as a pivotal resource for companies aiming to thrive in a rapidly evolving market.

What is Close-Up CRM?

Close-Up International is a pioneer in providing market intelligence and technology solutions specifically designed for the pharmaceutical and life sciences sectors, with a legacy spanning over 55 years. Serving over 650 customers in more than 50 countries, Close-Up offers a robust suite of services including prescription data analytics, market sales data, regional targeting, and advanced CRM integration to empower pharmaceutical companies with a holistic understanding of their markets. Their platform supports end-to-end product lifecycle management, from pre-launch market assessment and stakeholder targeting to post-launch sales performance evaluation and real-time decision-making. Close-Up integrates retail, institutional, and primary market research data alongside CRM and SFA systems, enabling pharma companies to navigate complex regulatory environments and evolving customer expectations effectively. The company emphasizes data security and compliance, certified under ISO 9001 and 27001, ensuring sensitive healthcare data is handled with the utmost integrity. Through agile deployment and the adoption of AI-powered tools, Close-Up helps clients modernize healthcare provider engagement strategies and improve data governance. Their consulting expertise and big data capabilities have driven significant revenue growth and operational efficiencies for clients like Hypera Pharma. Close-Up also provides industry-leading insights via whitepapers, case studies, and educational resources that keep clients informed on market trends and digital transformation. With a focus on innovation, collaboration, and strategic partnership, Close-Up International is committed to supporting sustainable growth in the life sciences ecosystem. They remain a trusted, global leader in market intelligence and technology solutions for pharma companies aiming to excel in an increasingly competitive and regulated market.

Media

Media

Integrations Supported

Salesforce Agentforce
Salesforce Health Cloud

Integrations Supported

Salesforce Agentforce
Salesforce Health Cloud

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/healthcare-life-sciences/life-sciences-software/

Company Facts

Organization Name

Close-Up International

Date Founded

1968

Company Location

Argentina

Company Website

www.close-upinternational.com

Categories and Features

Healthcare CRM

Audience Targeting
Campaign Management
Marketing Automation
Medical History Records
Patient Communications
Patient Management
Physician Management
Predictive Analytics

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