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What is Salesforce Loyalty Management?

Salesforce Loyalty Management serves as a robust platform designed to help organizations create and manage intelligent, tailored loyalty programs that enhance customer engagement and increase their lifetime value. Built on the Salesforce Customer 360 Platform, it enables businesses to craft loyalty schemes featuring various tiers, points, rewards, and benefits that cater to both B2B and B2C markets. This solution fosters collaboration across diverse sectors, allowing customers to earn and redeem rewards across multiple brands, while also equipping businesses with tools for effectively onboarding partners and coordinating joint marketing campaigns. By utilizing AI-driven functionalities, it helps companies identify brand advocates, oversee referral programs, and deliver personalized promotions based on customer data and behavioral insights. In addition, when integrated with Salesforce Marketing Cloud, Service Cloud, and Tableau, Loyalty Management provides a unified view of the customer, facilitating smooth interactions at every touchpoint. This holistic strategy not only strengthens customer loyalty but also contributes to sustainable growth for businesses over the long term. Ultimately, the platform positions brands to build lasting relationships with their customers, ensuring they remain engaged and satisfied.

What is MAXMA?

MAXMA is a cloud-based customer loyalty software designed primarily for retail and ecommerce enterprises. 1. It offers an out-of-the-box loyalty program to monitor and utilize customer bonuses alongside your store's Point of Sale (PoS) system. 2. The platform provides adaptable customer segmentation through various filter combinations. 3. It serves as a comprehensive marketing communication hub, supporting SMS, push notifications, emails, and calls. 4. With a built-in feature for automated funnels driven by customer behavior, it enhances communication strategies effectively. 5. The referral system empowers loyal customers to act as brand ambassadors, promoting your business. 6. You can manage all your promotional discounts, coupons, and events from a single platform, utilizing multiple filters and rules for organization. 7. To achieve exceptional outcomes with an omnichannel approach, it’s beneficial to integrate your retail and ecommerce channels seamlessly. 8. Additionally, MAXMA features a distinctive QR code that can be placed on any surface, effectively capturing leads from print materials, press, and various advertising formats. 9. This functionality not only enhances customer engagement but also streamlines the way businesses interact with their audience across different mediums.

Media

Media

Integrations Supported

Salesforce
Epos Now
Hype
Microsoft Dynamics 365
Salesforce Customer 360
Salesforce Marketing Cloud
Salesforce Service Cloud
Shopify
Tableau

Integrations Supported

Salesforce
Epos Now
Hype
Microsoft Dynamics 365
Salesforce Customer 360
Salesforce Marketing Cloud
Salesforce Service Cloud
Shopify
Tableau

API Availability

Has API

API Availability

Has API

Pricing Information

$20,000 per month
Free Trial Offered?
Free Version

Pricing Information

$260/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/marketing/loyalty-management/

Company Facts

Organization Name

MAXMA

Date Founded

2015

Company Location

Moldova

Company Website

maxma.com/en

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

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