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What is Salesforce Marketing Cloud Account Engagement?

Salesforce Marketing Cloud Account Engagement, formerly known as Pardot, emerges as the leading choice for boosting B2B marketing automation, removing the need for complex IT or development assistance. This platform is specifically designed to equip users with the means to generate premium leads and maintain a consistent stream of opportunities, which ultimately contributes to increased profitability. Its all-encompassing interface is filled with functionalities such as Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing and Scoring, Multivariate Testing, Search and Social Marketing, along with Website Visitor Tracking. By utilizing this tool, organizations can build lasting connections with their customers through scalable and tailored outreach, while promoting synergy with sales and customer service teams. Users can effortlessly design dynamic, personalized emails and landing pages with just a few clicks, eliminating the need for coding and significantly simplifying the process. Furthermore, sales representatives have full visibility into prospect engagement, allowing for a smooth transfer of leads that optimizes conversion rates. This comprehensive approach not only enhances marketing effectiveness but also ensures that businesses stay competitive in a rapidly evolving digital landscape.

What is Instant-Mail?

The exclusive solution that determines when a contact is actively engaged in their inbox, guaranteeing that campaigns are sent at the most effective time, is now accessible. Explore how Instant Mail® boosts your campaign's efficiency by seamlessly integrating with major campaign management systems like Adobe, Salesforce, Splio, and Cheetah. We cater to both B2C and B2B clients in their pursuit of customer acquisition and lead generation. By delivering precise and up-to-date data alongside our cutting-edge technology, we strive to enhance the return on investment for your marketing initiatives. Our team of experts is committed to developing a communication strategy that aligns perfectly with your objectives. Our expertise is built upon a solid foundation of technical knowledge and a thorough understanding of marketing hurdles. Every technology we offer is developed internally. With seasoned consultants leading the way, we empower top brands to boost their campaign effectiveness by utilizing our expertise in CRM, campaign management, and customer acquisition, ensuring they maintain a competitive edge. Our holistic approach not only improves immediate outcomes but also nurtures enduring relationships with clients, paving the way for sustained success in the future. By prioritizing innovation and adaptability, we continue to refine our strategies to meet the evolving needs of the market.

Media

Media

Integrations Supported

Facebook
Salesforce
Beefree
Chartio
Consensus
Dundas BI
Hushly
Octane11
Plecto
Qualified
Replyify
Rivery
Salesforce Agentforce
Salesforce Marketing Cloud Engagement
Salesforce Marketing Cloud Intelligence
ServeManager
Smarsh
Thryv
Titan
Xplenty

Integrations Supported

Facebook
Salesforce
Beefree
Chartio
Consensus
Dundas BI
Hushly
Octane11
Plecto
Qualified
Replyify
Rivery
Salesforce Agentforce
Salesforce Marketing Cloud Engagement
Salesforce Marketing Cloud Intelligence
ServeManager
Smarsh
Thryv
Titan
Xplenty

API Availability

Has API

API Availability

Has API

Pricing Information

$1000.00/month/user
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/marketing/b2b-automation/

Company Facts

Organization Name

Live Data Solutions

Date Founded

2012

Company Location

France

Company Website

www.livedata-solutions.com/#technologiques-section

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

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