Ratings and Reviews 8 Ratings

Total
ease
features
design
support

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • HubSpot CRM Reviews & Ratings
    24,151 Ratings
    Company Website
  • 6sense Reviews & Ratings
    1,636 Ratings
    Company Website
  • Klaviyo Reviews & Ratings
    4,859 Ratings
    Company Website
  • GetResponse Reviews & Ratings
    1,428 Ratings
    Company Website
  • Act! Reviews & Ratings
    40 Ratings
    Company Website
  • Knak Reviews & Ratings
    150 Ratings
    Company Website
  • EngageBay Reviews & Ratings
    1,485 Ratings
    Company Website
  • LeanData Reviews & Ratings
    1,031 Ratings
    Company Website
  • Shape Software Reviews & Ratings
    130 Ratings
    Company Website
  • Neon CRM Reviews & Ratings
    912 Ratings
    Company Website

What is Salesforce Marketing Cloud Account Engagement?

Salesforce Marketing Cloud Account Engagement, formerly known as Pardot, emerges as the leading choice for boosting B2B marketing automation, removing the need for complex IT or development assistance. This platform is specifically designed to equip users with the means to generate premium leads and maintain a consistent stream of opportunities, which ultimately contributes to increased profitability. Its all-encompassing interface is filled with functionalities such as Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing and Scoring, Multivariate Testing, Search and Social Marketing, along with Website Visitor Tracking. By utilizing this tool, organizations can build lasting connections with their customers through scalable and tailored outreach, while promoting synergy with sales and customer service teams. Users can effortlessly design dynamic, personalized emails and landing pages with just a few clicks, eliminating the need for coding and significantly simplifying the process. Furthermore, sales representatives have full visibility into prospect engagement, allowing for a smooth transfer of leads that optimizes conversion rates. This comprehensive approach not only enhances marketing effectiveness but also ensures that businesses stay competitive in a rapidly evolving digital landscape.

What is Koala?

Create a detailed dashboard that allows representatives to prioritize accounts, perform in-depth research, and identify buying committees, merging all vital prospecting data into a single coherent platform. Provide sellers with actionable insights at both the account and prospect level, while allowing them to configure alerts for critical purchasing events. Obtain a thorough understanding of each account by monitoring engagement and interactions across your website, documentation, and product offerings. Quickly retrieve contact details for essential decision-makers, which aids in simplifying prospecting and enhances multi-threading strategies. Incorporate high-quality intent data directly into your CRM, empowering sales and marketing teams to leverage this information effectively for their unique objectives. Unearth significant insights related to the campaigns, content, and actions that are driving conversions, thereby refining your sales and marketing approaches. Improve your account scoring methodology by implementing a model that assesses your closed-won customers, ensuring that your team concentrates on the most promising accounts. Moreover, effortlessly connect Koala to your existing technology stack through integrations with popular sales engagement tools, which will optimize operational efficiency. This strategy guarantees that your sales process is both streamlined and highly effective at targeting the right opportunities while maximizing the potential for success. By fostering a more connected approach, teams can collaborate better and achieve their goals more efficiently.

Media

Media

Integrations Supported

Clearbit
HubSpot CRM
HubSpot Customer Platform
Salesforce
Zapier
Adobe Marketo Measure
Aprimo
Enhancio
G2
GoTo Webinar
Hushly
Intricately
Kayako
LeadsBridge
Orbit Analytics
PiSrc Formation
Qualified
Slintel
SyncSmart
ZoomInfo Chat

Integrations Supported

Clearbit
HubSpot CRM
HubSpot Customer Platform
Salesforce
Zapier
Adobe Marketo Measure
Aprimo
Enhancio
G2
GoTo Webinar
Hushly
Intricately
Kayako
LeadsBridge
Orbit Analytics
PiSrc Formation
Qualified
Slintel
SyncSmart
ZoomInfo Chat

API Availability

Has API

API Availability

Has API

Pricing Information

$1000.00/month/user
Free Trial Offered?
Free Version

Pricing Information

$350 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/marketing/b2b-automation/

Company Facts

Organization Name

Koala

Date Founded

2022

Company Location

United States

Company Website

getkoala.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Popular Alternatives

Adzooma Reviews & Ratings

Adzooma

ClickTech Solutions

Popular Alternatives

HubSpot CRM Reviews & Ratings

HubSpot CRM

HubSpot