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What is Salesforce Marketing Cloud Engagement?

Salesforce Marketing Cloud Engagement is a comprehensive marketing platform designed to optimize customer interactions and enhance engagement across multiple digital channels. The platform helps businesses deliver personalized, relevant messaging by integrating email marketing, mobile marketing, and advertising into cohesive customer journeys. With AI-powered insights and journey orchestration, Marketing Cloud Engagement allows businesses to create and manage personalized campaigns at scale, ensuring each interaction is relevant and impactful. The platform supports mobile app engagement, SMS, push notifications, and conversational marketing, enabling businesses to engage with customers in real-time across a variety of platforms, including WhatsApp. With its advanced features like cross-channel analytics and AI decision-making, Marketing Cloud Engagement not only improves customer relationships but also helps businesses optimize marketing performance, drive conversions, and increase customer lifetime value. The platform also allows for in-depth segmentation, ensuring that each customer receives tailored content based on their preferences and behaviors, ultimately enhancing the overall customer experience.

What is PowerAddon?

You don't have to be a technology expert to initiate your email marketing campaigns, since PowerAddon Marketing Cloud will guide you throughout the entire process. Our dedicated team provides ongoing support to marketers, helping to ensure the success of your digital marketing initiatives. By strengthening relationships with current customers and attracting new prospects, you can identify those who have a genuine interest in your products and engage them through customized, targeted promotions across multiple platforms. Monitor and assess the effectiveness of each campaign in real-time. Fully compatible with Dynamics 365, our platform captures all customer feedback related to your campaigns, offering you a visual snapshot of essential performance metrics. We are dedicated to continuously improving our Digital Marketing tools through relentless innovation, helping you maintain a competitive edge in the constantly changing marketing environment. With our all-encompassing strategy, you will be well-prepared to unlock your marketing potential and achieve remarkable outcomes. This holistic approach not only boosts your current campaigns but also lays the groundwork for future marketing successes.

Media

Media

Integrations Supported

Hightouch
Salesforce
Salesforce Data Cloud
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Intelligence
Salesforce Marketing Cloud Personalization

Integrations Supported

Hightouch
Salesforce
Salesforce Data Cloud
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Salesforce Marketing Cloud Intelligence
Salesforce Marketing Cloud Personalization

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$30 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/marketing/engagement/

Company Facts

Organization Name

SB Soft

Company Location

Italy

Company Website

poweraddon.com

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

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