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What is SankeyJourney?

SankeyJourney is an advanced online tool designed for analyzing customer journeys, which can be integrated into applications or websites. Users have the ability to upload CSV files filled with event data, allowing them to quickly create a Sankey Diagram or flow chart in just moments. The platform provides extensive customization features that enable users to modify the number of steps, apply filters and group events, concentrate on session levels, and personalize labels and colors, while also allowing them to highlight specific paths through interactive clicks on nodes and segments. Additionally, the "event-looping" capability helps remove redundancies in the journey, facilitating the discovery of new patterns and insights. Through the examination of customer journeys, users can pinpoint points of friction, ultimately leading to enhanced engagement and better customer retention. This tool not only simplifies the analysis process but also empowers users to make data-driven decisions for improving their strategies.

What is Adobe Journey Optimizer?

Adobe Journey Optimizer is a comprehensive customer journey management platform that empowers organizations to orchestrate and deliver personalized experiences across every channel and moment. Built to unify customer data from multiple sources, it creates real-time, ready-to-activate profiles that support both event-triggered and scheduled campaigns. Marketers can design complex journeys using intuitive, no-code workflows that integrate email, web personalization, in-app messaging, push notifications, SMS/MMS, and more. Embedded AI enhances content creation with generative tools that produce on-brand copy, images, content blocks, and full HTML emails. Dynamic content variation capabilities enable rapid experimentation and performance optimization. Intelligent optimization continuously adapts journeys based on behavioral signals and engagement data. Enterprise-grade governance and privacy controls ensure secure data management, even in regulated industries. Integration with Adobe Real-Time CDP enables real-time audience activation, while Customer Journey Analytics provides granular performance insights. Experience Manager Assets integration centralizes digital asset management to maintain brand consistency across campaigns. Designed for both B2C and multi-brand use cases, Adobe Journey Optimizer helps organizations deliver seamless, contextually relevant experiences that increase engagement, conversions, and customer loyalty.

Media

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Media

Integrations Supported

Integrations Supported

Adobe CX Enterprise Coworker
Adobe Customer Journey Analytics
Adobe Experience Platform

API Availability

API Availability

Pricing Information

$19.99 per month
Free Version
Free Trial Offered?

Pricing Information

Please contact Adobe directly for pricing information.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SankeyJourney

Date Founded

2022

Company Location

Belgium

Company Website

www.sankeyjourney.com

Company Facts

Organization Name

Adobe

Date Founded

1982

Company Location

United States

Company Website

business.adobe.com/products/journey-optimizer.html

Categories and Features

Categories and Features

Customer Journey Mapping Tools

Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics

Journey Orchestration

Not specified

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