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What is Bloomberg Second Measure?

Our platform is designed to provide investors and corporate executives with daily insights into consumer behavior by processing and analyzing transactions from millions of anonymized shoppers throughout the U.S. on a daily basis, offering a detailed and well-rounded view of numerous consumer firms. Featuring a user-friendly self-service interface, it allows for daily tracking and real-time exploration, customized to suit your expertise in the sector. The dashboard is built to facilitate ongoing analysis while also addressing any unexpected inquiries you might encounter. Users can evaluate performance against competitors, dissect results by both channel and location, and leverage daily data to refine quarterly forecasts. Furthermore, you can examine the lifetime value of a company's most valuable customers, reveal their additional shopping preferences, and pinpoint their favorite destinations when they choose to shop elsewhere. The data is readily accessible with minimal delays and exhibits high fill rates close to the transaction date, ensuring that insights are timely. This enables you to gain extensive visibility into thousands of public and private companies and brands, as our services compile insights from billions of purchases made by millions of consumers in the United States, guaranteeing that you have access to the most pertinent information for informed decision-making. This thorough approach not only deepens your comprehension of market trends but also aids in the strategic planning of future business endeavors, ultimately equipping you with the tools necessary to navigate the complexities of consumer demand efficiently.

What is Konnecto?

Konnecto distinguishes itself as the only platform that thoroughly analyzes the consumer experiences of your competitors, identifying weaknesses in upper-funnel purchase attribution while providing daily, actionable insights to boost your online sales and reduce uncertainty. By offering a detailed perspective on both your customer journeys and those of your rivals, it utilizes artificial intelligence to expose gaps in purchase attribution, allowing you to swiftly capitalize on opportunities that can enhance your online revenue. This wealth of insights empowers you to devise a solid go-to-market strategy and execution plan, skillfully positioning yourself ahead of your competition. Furthermore, it is crucial to investigate the larger landscape beyond your immediate data to uncover where the most significant opportunities lie. Konnecto meticulously reverse-engineers the purchasing processes of your competitors, scrutinizing their assets throughout the entire sales funnel. With an ongoing evaluation of consumer behaviors, market segments, and competitive strategies, the platform consistently delivers daily marketing opportunity suggestions, enabling you to optimize your budget allocation and achieve maximum impact. This proactive method not only keeps you at the forefront of the industry but also allows for agile adaptation to shifting market dynamics, ensuring sustained growth and success in a competitive environment. Ultimately, leveraging such in-depth analysis can significantly enhance your strategic decision-making capabilities.

Media

Media

Integrations Supported

Amazon
Facebook
Google
Purple
Reddit
YouTube

Integrations Supported

Amazon
Facebook
Google
Purple
Reddit
YouTube

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Bloomberg Second Measure

Date Founded

2015

Company Location

United States

Company Website

secondmeasure.com

Company Facts

Organization Name

Konnecto

Company Location

Israel

Company Website

www.konnecto.com

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics

Categories and Features

Competitive Intelligence

Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

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