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What is Sellantica?

Sellantica is an all-encompassing software platform tailored for Amazon sellers, vendors, and agencies, accessible online. It combines a variety of features, including management of Amazon PPC campaigns, keyword exploration, negative keyword detection, customized enterprise rule settings, strategic dayparting schedules, and thorough planning for FBA/FBM inventory while also tracking product profitability. Each recommendation regarding bids, budgets, and keywords is supported by a clear rationale and a confidence score, enabling users to evaluate and approve modifications prior to execution, with the performance being trackable over a two-week span. By leveraging the official Amazon Ads API and SP-API, Sellantica guarantees GDPR-compliant data management and is securely hosted in Germany, ensuring robust data protection. Furthermore, an MCP connector allows seamless interaction with AI assistants like Claude, which can analyze account data and suggest modifications pending user consent. A 30-day free trial is offered without requiring a credit card, giving prospective users the opportunity to assess the platform's features at no initial cost. This comprehensive offering makes Sellantica a compelling choice for anyone aiming to boost their operational effectiveness on Amazon. In addition, the user-friendly interface allows for easy navigation, making it accessible even for those who may not be tech-savvy.

What is Hector?

Hector is an innovative advertising technology platform that integrates all your Amazon advertising data into a streamlined and effective system. It features a robust visualization dashboard that brings together information from Amazon, enabling advertisers and brands to evaluate performance based on audience segmentation, category, sub-category, and contributions at the ASIN level with simplicity. The platform also allows users to extract keywords and ASINs from rival listings, search terms, and automated campaigns, which enhances targeting strategies and reduces wasteful ad spending. Utilizing Amazon Marketing Cloud (AMC), Hector offers deep insights into consumer behavior, purchasing patterns, and the effectiveness of campaigns, which aids in the creation of both custom and look-alike audiences to improve conversion rates. In addition, Hector ensures quick access to a self-serve Amazon Demand-Side Platform (DSP) in under 48 hours, enabling brands to effectively engage high-intent shoppers at different stages of their buying journey, whether they are on Amazon or browsing elsewhere. This all-encompassing strategy not only helps advertisers optimize their marketing initiatives but also significantly enhances their ability to meet business goals in a competitive landscape. Moreover, Hector’s user-friendly interface simplifies the complexities of advertising on Amazon, making it accessible for businesses of all sizes.

Media

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Media

Integrations Supported

Amazon
Model Context Protocol (MCP)

Integrations Supported

Amazon
Amazon Ads
Amazon DSP
Amazon Marketing Cloud
Flipkart

API Availability

API Availability

Pricing Information

€29/month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

hof digital

Company Location

Germany

Company Website

sellantica.ai

Company Facts

Organization Name

Hector

Company Location

India

Company Website

hectorai.live/

Categories and Features

Amazon Seller Tools

Not specified

Categories and Features

Ad Optimization

Not specified

Advertising

Not specified

AI Advertising

Not specified

Amazon Seller Tools

Not specified

eCommerce Tools

Not specified

PPC

Not specified

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