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What is SellerMetrics?

Founded by Sellers, our agency meticulously evaluates your Amazon advertising metrics and implements focused strategies designed to enhance profitability, elevate brand visibility, and add value within the Amazon marketplace. The landscape of Amazon advertising has transformed into a fiercely competitive arena, often likened to a technical arms race. Since 2020, we have invested in the development of our proprietary software, enabling us to emerge as the most data-centric solution for Amazon brands while ensuring peak performance on the platform. Navigating the complexities of the Amazon marketplace necessitates a nuanced strategy, as shifts in advertising can dramatically affect organic visibility and, in turn, market share. Through SellerMetrics' extensive reporting capabilities, we acquire critical insights that empower us to drive substantial improvements in our clients' overall business performance. We strongly advocate for the integration of your Amazon advertising tactics with your wider operational strategies to achieve the best possible outcomes. This methodology requires an in-depth understanding of your products, coupled with a commitment to staying updated on current operational trends to retain a competitive edge. Ultimately, our aim is to guarantee that your Amazon presence flourishes while harmonizing perfectly with your business objectives, ensuring both short-term success and long-term sustainability. By fostering this alignment, we believe that your brand can achieve unprecedented growth within the Amazon ecosystem.

What is Nova Analytics?

Nova Analytics is a robust cloud analytics platform specifically designed for sellers in the Amazon marketplace, including brand owners, suppliers using Vendor Central, and agencies managing multiple accounts. By consolidating data from Seller Central, Vendor Central, and Amazon Ads, it provides a cohesive overview that spans various Amazon marketplaces. This integration allows users to assess sales data, Amazon fees, operational costs, and profitability for each SKU, while also analyzing the effectiveness of advertising efforts through both campaigns and search terms. Moreover, the platform enables users to monitor orders, manage inventory levels, track stock replenishment rates, ensure listing health, and evaluate customer reviews in conjunction with search-query performance. In addition to these capabilities, Nova offers reporting for Amazon DSP, grants read-only database access for business intelligence tools, and operates a Model Context Protocol (MCP) server to facilitate compatibility with AI tools seeking account insights. Teams leverage this platform to thoroughly analyze and compare marketplace and account performance, thereby uncovering valuable insights into profitability even when considering Amazon's fees and additional expenses like cost of goods, FBM shipping, and VAT. This extensive range of features positions Nova Analytics as an essential tool for anyone aiming to optimize their presence and performance on the Amazon platform while adapting to the ever-changing marketplace landscape.

Media

Media

Integrations Supported

Amazon Ads

Integrations Supported

Amazon Ads
Amazon Seller Central
ChatGPT
Claude
Claude for Legal
Gemini
Grok
Microsoft Copilot
Model Context Protocol (MCP)

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$49/account/month
Plans are billed monthly per connected Amazon Seller Central or Vendor Central account. Pricing is based on the higher of average monthly order items or average monthly sales divided by $50. Tier 1 is $49/account/month for up to 1,000 billable-volume units; prices rise by tier to $299/account/month for up to 50,000 units, with custom pricing above that. Volume discounts begin with the sixth connected account. Prices exclude VAT and other applicable taxes. New customers receive a 14-day free trial with no payment method required.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

SellerMetrics

Date Founded

2020

Company Location

United States

Company Website

sellermetrics.app/

Company Facts

Organization Name

Nova

Date Founded

2023

Company Location

France

Company Website

novadata.io

Categories and Features

Amazon Seller Tools

Not specified

eCommerce Analytics

Not specified

Categories and Features

Amazon Seller Tools

Not specified

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