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What is Selligent?

Selligent by Marigold is a sophisticated marketing and automation platform that prepares businesses for the future by centralizing and streamlining data sources in real-time, utilizing AI-driven automation to enhance workflows, and merging various channels into an integrated, no-code customer experience. Key features include the agile adaptation of real-time audience insights, prompt sharing of tailored content, flexible journey adjustments across email, mobile, and web platforms, comprehensive reporting and optimization for strategic retargeting, and efficient handling of zero-party data, all of which empower marketing teams. With its strong data infrastructure and intuitive integration options, Selligent enables seamless large-scale personalization, turning marketing dreams into concrete achievements while fostering customer loyalty in industries such as retail, media, travel, and finance. Additionally, the platform's capability to integrate smoothly with pre-existing systems allows marketers to maximize their data utilization, thereby enhancing engagement and nurturing enduring relationships with their customers. This multifaceted approach not only boosts marketing efficacy but also positions organizations to adapt swiftly to evolving market demands.

What is 1by1?

The effective integration and synchronization of diverse data sources related to customer interactions are vital for business success. This is accomplished through the ongoing real-time updates of customer information and the automation of communication workflows. The system is designed to be user-friendly and accessible to all areas of the organization, including executives, support staff, finance teams, production departments, and CRM specialists. A Customer Data Platform (CDP) acts as a central hub that gathers and organizes every customer interaction with a brand, providing a cohesive 360° view of various customer types and their behaviors. In the E-commerce sector, the array of data sources is often vast and varied. Partnerships with multiple digital organizations focused on improving customer experiences necessitate the collection of data that each partner maintains. Effective management of this extensive data is imperative for businesses aiming to enhance customer engagement and satisfaction. Moreover, leveraging this information can lead to more personalized marketing strategies and ultimately drive higher conversion rates.

Media

Media

Integrations Supported

FreshDirect
Playable
Zalando

Integrations Supported

FreshDirect
Playable
Zalando

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Marigold

Date Founded

2017

Company Location

United States

Company Website

www.selligent.com

Company Facts

Organization Name

Marketing 1by1

Date Founded

2015

Company Location

France

Company Website

marketing1by1.com

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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