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What is Sendlens?

Sendlens is an advanced analytics tool for email marketing, specifically crafted for marketing and content teams seeking more detailed insights than those offered by conventional ESP reports, which generally focus only on opens and clicks. By seamlessly integrating with services like ActiveCampaign, Brevo, or any mix of email platforms, Sendlens amalgamates all email broadcasts and automated workflows into a unified and detailed dataset. Each email transmission is distinctly identified based on several criteria, including subject-line style, body length, CTA placement, and overall design, allowing for intelligent grouping into relevant peer clusters. The cutting-edge pattern discovery engine uncovers the creative strategies that yield the highest rates of opens, clicks, and conversions, while the conversion attribution feature links each email send to the revenue generated across various campaigns, clusters, and stages of the customer journey. This platform is particularly beneficial for e-commerce brands, creative agencies, and media organizations that emphasize robust email marketing strategies and desire enhanced performance insights. Additionally, Sendlens equips teams with the tools to optimize their email strategies by pinpointing the most effective components of their campaigns, thus enabling them to maintain a competitive edge in a saturated digital environment. As a result, users can make data-driven decisions that significantly improve their overall marketing effectiveness.

What is SegmentStream?

Recover potentially lost conversions caused by intelligent tracking prevention, private browsing modes, and the intricate nature of cross-device and cross-browser customer journeys through SegmentStream's AI-enhanced predictive attribution. Centralize all your marketing data within your Google BigQuery data warehouse for streamlined and automated reporting on cross-channel ROI, while ensuring that the data is deduplicated. This comprehensive enterprise solution integrates and consolidates your advertising expenditures, website and mobile app performance, CRM information, and offline conversions into a single, cohesive platform that simplifies marketing ROI reporting. You can effortlessly visualize your reports with your business intelligence tools of choice, allowing for greater analysis and understanding. By employing SegmentStream's predictive attribution, you can uncover the genuine effectiveness of your marketing efforts in a world that is increasingly moving away from cookies. This capability allows for immediate evaluation of the true incremental impact from various sources of marketing traffic, eliminating the need to wait for a conversion event, and accommodates situations where a conversion might take place across multiple browsers or devices. This approach not only keeps you well-informed but also empowers you to make timely and informed decisions based on precise data, ultimately enhancing your marketing strategy. Additionally, the insights gained can help refine future campaigns, ensuring that each marketing dollar is spent effectively.

Media

No images available

Media

Integrations Supported

ActiveCampaign
AppsFlyer
Awin
Brevo
Criteo
Facebook Ads
Google Ads
Google Analytics
Google Cloud BigQuery
Google Sheets
LinkedIn
Meta Ads
Microsoft Advertising
Pipedrive
RTB House
Salesforce
Snapchat
Taboola
TikTok
X (Twitter)

Integrations Supported

ActiveCampaign
AppsFlyer
Awin
Brevo
Criteo
Facebook Ads
Google Ads
Google Analytics
Google Cloud BigQuery
Google Sheets
LinkedIn
Meta Ads
Microsoft Advertising
Pipedrive
RTB House
Salesforce
Snapchat
Taboola
TikTok
X (Twitter)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$5,000 / month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sendlens

Date Founded

2026

Company Location

The Netherlands

Company Website

sendlens.com

Company Facts

Organization Name

SegmentStream

Date Founded

2018

Company Location

United Kingdom

Company Website

segmentstream.com

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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