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What is Simpli.fi?
                Our flagship offering, the Simpli.fi Programmatic Marketing Platform, streamlines the acquisition of highly-targeted impressions through numerous real-time bidding (RTB) ad exchanges. By utilizing Simpli.fi, programmatic marketers can harness unstructured data, opening up limitless opportunities for both display and mobile advertising strategies. The platform empowers marketers to focus on precise targeting, optimization, and analysis of display campaigns at the level of individual data elements, paralleling the capabilities afforded to local advertisers in pay-for-performance search, which ultimately enhances accuracy and minimizes inefficiencies. Notably, Simpli.fi is unique as the only programmatic marketing solution specifically crafted for unstructured data applications. Unlike many of its rivals that depend on generic technology acquired from third parties, Simpli.fi dedicates itself to developing proprietary technologies tailored for the effective use of unstructured data. Furthermore, the platform includes a well-rounded suite with DSP, DMP, and SSP features, allowing it to serve as a versatile tool for marketers. As a result, users experience a more cohesive and efficient approach to their programmatic marketing initiatives, leading to better performance outcomes and increased return on investment. This comprehensive functionality sets Simpli.fi apart as a leader in the programmatic marketing landscape.
            
        
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                Adzylytics presents a robust advertising platform designed to equip businesses and marketers with sophisticated tools and features. The platform encompasses a wide range of functionalities aimed at enhancing and streamlining the effectiveness of digital advertising efforts. 
Leverage advanced targeting options to connect with your desired audience based on their demographics, interests, and behaviors. Utilize both video and display advertisements for greater reach. The real-time bidding system enables you to fine-tune ad placements, ensuring you get the most value from your advertising spend. Continuously enhance campaign performance with data-driven tools that analyze real-time information, enabling informed decisions regarding targeting, creative assets, and bidding strategies. 
Efficiently manage multiple ad campaigns through a user-friendly graphical interface, which includes features like budget management, scheduling, and targeting modifications. Gain insights through extensive reporting and analytics capabilities. Overall, Adzylytics DSP stands out as a versatile advertising solution with an array of features to support diverse marketing needs and drive success.
            
        
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Integrations Supported
            
                
    AUDIENCEX
            
            
        
        
    
        
        
            
                
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    Beachfront
            
            
        
        
    
        
        
            
                
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    Cross Pixel
            
            
        
        
    
        
        
            
                
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    Improvado
            
            
        
        
    
        
        
            
                
    Meltano
            
            
        
        
    
                
                    
    
        
        
        
    
                
            Integrations Supported
            
                
    AUDIENCEX
            
            
        
        
    
        
        
            
                
    AgencyAnalytics
            
            
        
        
    
        
        
            
                
    Beachfront
            
            
        
        
    
        
        
            
                
    Bionic for Agencies
            
            
        
        
    
        
        
            
                
    Blotout
            
            
        
        
    
        
        
            
                
    Cross Pixel
            
            
        
        
    
        
        
            
                
    DV Publisher Suite
            
            
        
        
    
        
        
            
                
    Humming
            
            
        
        
    
        
        
            
                
    Improvado
            
            
        
        
    
        
        
            
                
    Meltano
            
            
        
        
    
                
                    
    
        
        
        
    
                
            API Availability
            
                Has API
            
            
        
        
    
                API Availability
            
                Has API
            
            
        
        
    
                Pricing Information
        Pricing not provided.
        
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Information
        $10
        
    
    
    
        
        
            
                Free Trial Offered?
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
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                On-Prem
            
            
        
        
    
        
        
            
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                Supported Platforms
            
                SaaS
            
            
        
        
    
        
        
            
                Android
            
            
        
        
    
        
        
            
                iPhone
            
            
        
        
    
        
        
            
                iPad
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
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                Chromebook
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Customer Service / Support
            
                Standard Support
            
            
        
        
    
        
        
            
                24 Hour Support
            
            
        
        
    
        
        
            
                Web-Based Support
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Training Options
            
                Documentation Hub
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Online Training
            
            
        
        
    
        
        
            
                On-Site Training
            
            
        
        
    
                Company Facts
Organization Name
Simpli.fi
Date Founded
2010
Company Location
United States
Company Website
simpli.fi/platform/
Company Facts
Organization Name
MONTEJ TECH LLP
Date Founded
2019
Company Location
India
Company Website
www.adzylytics.com
Categories and Features
Data Management Platforms (DMP)
                                        Ad Network Integration
                                        
                                    
                                    
                                    
                                        Analytics / ROI Tracking
                                        
                                    
                                    
                                    
                                        Audience Targeting
                                        
                                    
                                    
                                    
                                        Behavioral Analytics
                                        
                                    
                                    
                                    
                                        CRM
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Competitive Analysis
                                        
                                    
                                    
                                    
                                        Customer Journey Mapping
                                        
                                    
                                    
                                    
                                        Data Capture / Transfer
                                        
                                    
                                    
                                    
                                        Data Classification
                                        
                                    
                                    
                                    
                                        Data Visualization
                                        
                                    
                            
                        OTT
                                        API Access
                                        
                                    
                                    
                                    
                                        Content Organization
                                        
                                    
                                    
                                    
                                        Live Events
                                        
                                    
                                    
                                    
                                        Monetization Tools
                                        
                                    
                                    
                                    
                                        Multi-Service Integration
                                        
                                    
                                    
                                    
                                        SDK
                                        
                                    
                                    
                                    
                                        Scheduling
                                        
                                    
                                    
                                    
                                        Video Hosting/Storage
                                        
                                    
                                    
                                    
                                        Video Quality Optimization
                                        
                                    
                            
                        Predictive Analytics
                                        AI / Machine Learning
                                        
                                    
                                    
                                    
                                        Benchmarking
                                        
                                    
                                    
                                    
                                        Data Blending
                                        
                                    
                                    
                                    
                                        Data Mining
                                        
                                    
                                    
                                    
                                        Demand Forecasting
                                        
                                    
                                    
                                    
                                        For Education
                                        
                                    
                                    
                                    
                                        For Healthcare
                                        
                                    
                                    
                                    
                                        Modeling & Simulation
                                        
                                    
                                    
                                    
                                        Sentiment Analysis
                                        
                                    
                            
                        Retargeting
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Audience Targeting
                                        
                                    
                                    
                                    
                                        Behavioral Targeting
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Geo Targeting
                                        
                                    
                                    
                                    
                                        Mobile Retargeting
                                        
                                    
                                    
                                    
                                        Personalization
                                        
                                    
                                    
                                    
                                        Recommendation Engine
                                        
                                    
                                    
                                    
                                        Social Media Retargeting