Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • TrafficGuard Reviews & Ratings
    89 Ratings
    Company Website
  • Fraud.net Reviews & Ratings
    56 Ratings
    Company Website
  • Google Cloud BigQuery Reviews & Ratings
    2,027 Ratings
    Company Website
  • TIMi Reviews & Ratings
    68 Ratings
    Company Website
  • CTM Reviews & Ratings
    939 Ratings
    Company Website
  • Code-Cube.io Reviews & Ratings
    7 Ratings
    Company Website
  • iDenfy Reviews & Ratings
    278 Ratings
    Company Website
  • Bluepear Reviews & Ratings
    70 Ratings
    Company Website
  • Fraxion Reviews & Ratings
    195 Ratings
    Company Website
  • AnalyticsCreator Reviews & Ratings
    46 Ratings
    Company Website

What is Singular?

In today's competitive landscape, successful marketers must pinpoint the most effective channels for their advertising investments. Singular enables this by delivering an all-encompassing perspective on marketing ROI, utilizing advanced attribution techniques, comprehensive full-funnel data, and superior fraud prevention measures. With its open integration framework, Singular allows you to evaluate and report on every channel you're utilizing, whether it's apps, web, SMS, referrals, email, or television. Moreover, Singular enhances your ROI analysis by merging attribution with top-tier cost aggregation, facilitated by robust data connectors that unveil marketing performance across all campaigns, publishers, creatives, and keywords. To ensure that your advertising budgets are directed toward genuine users and to mitigate the risks of misreporting, Singular offers an array of detection methods and pre-attribution fraud rejection that surpasses competitors. If you're still uncertain, it's worth noting that leading marketers from renowned companies like LinkedIn, Rovio, Microsoft, Lyft, Twitter, and EA trust Singular to provide them with a thorough overview of their marketing effectiveness. Such endorsements underscore the platform's reliability and versatility in navigating the complexities of modern marketing strategies.

What is Blackwood Seven?

Globally, marketing attribution techniques can be divided into two primary methodologies. The first, known as the top-down population-based approach, has historically depended on multiple linear regression, placing considerable constraints on the variety of media channels and variables that can be analyzed simultaneously. On the other hand, the bottom-up approach compiles individual cookie-based interactions to form a holistic picture of consumer behavior. The introduction of Hamilton AI has led to the development of a new era of unified measurement models that not only improve attribution accuracy but also enhance the optimization and allocation of marketing budgets, especially for paid media. This cutting-edge method overcomes the challenges posed by previous models, tackling issues like fragmented and non-comparable data as well as the dependence on numerous specialized tools that can lead to inaccurate attribution and poor optimization outcomes. Through the adoption of these sophisticated models, marketers gain the ability to derive more precise insights from their campaigns, which ultimately fosters improved decision-making and boosts performance across their overall marketing strategies. As a result, organizations can expect a significant transformation in how they understand customer interactions and allocate resources effectively.

Media

Media

Integrations Supported

AppsFlyer
Degpeg
Facebook
Facebook Ads
Firefly
FreeWheel Beeswax
Kayzen
Kochava
MobileAction
Offer18
Pecan
Reddit
RevenueCat
SplitMetrics Optimize
TrafficGuard
Truecaller
Unity
X (Twitter)
ironSource
tvScientific

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

Speak to us
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Chromebook
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Webinars

Company Facts

Organization Name

Singular

Date Founded

2014

Company Location

United States

Company Website

www.singular.net/

Company Facts

Organization Name

Blackwood Seven

Company Location

Denmark

Company Website

blackwoodseven.com

Categories and Features

Click Fraud

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment

Data Analysis

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Statistical Modeling

ETL

Data Analysis
Data Filtering
Data Quality Control
Job Scheduling
Match & Merge
Metadata Management
Non-Relational Transformations
Version Control

Fraud Detection

Check Fraud Monitoring
Custom Fraud Parameters
Internal Fraud Monitoring
Investigator Notes
Pattern Recognition

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Email Marketing
Engagement Monitoring
Push Notifications
Text Messaging

Spend Analysis

Not specified

Categories and Features

Marketing Analytics

Not specified

Marketing Attribution

Not specified

Popular Alternatives

Popular Alternatives

Adverity Reviews & Ratings

Adverity

Adverity GmbH
JustControl.it Reviews & Ratings

JustControl.it

GRAHAMSTOWN LIMITED