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What is Smaato?

Smaato offers a cutting-edge Digital Ad Tech Platform, featuring a complimentary ad server and monetization solution designed to connect reputable publishers with distinguished marketers, facilitating effective audience engagement worldwide and across diverse devices. The era of depending on the restrictive environments created by large tech companies has passed; our tools enable you to take control of your advertising endeavors, fostering greater transparency for both publishers and advertisers. Our achievements are intrinsically linked to your success, as we provide a powerful, cost-free server that enhances your control and broadens your reach. Publishers who migrate to Smaato’s ad server often see a revenue boost of around 30%. We have revolutionized the mobile advertising technology sphere and are committed to continual innovation. While our foundation is rooted in mobile, we also pride ourselves on implementing a comprehensive omnichannel strategy that caters to all types of devices. Utilizing a combination of sophisticated automated systems and human expertise, we ensure that our platform remains both safe and secure for all users. Explore how our innovative platform is making a substantial impact in the industry, and learn more about our range of digital ad tech solutions. Join us as we lead the way in redefining the future landscape of advertising technology, where every stakeholder can thrive in a transparent ecosystem.

What is RIGHTNative?

RIGHT Native is a comprehensive platform tailored exclusively for NATIVE Advertising formats. By providing a variety of demand and header bidding solutions suited for different ad types, our platform empowers publishers to achieve optimal fill rates, thereby improving their traffic monetization and maximizing their revenue potential. The RIGHTNative Network features adaptable payment models, including CPM, CPC, and CPA, applicable across both desktop and mobile platforms. Our advanced system harnesses sophisticated machine-learning algorithms that evaluate multiple signals to effectively pinpoint the types of content that are most appealing to individual users. Our ad formats not only boast visual attractiveness but also uphold stringent safety standards, appearing on esteemed websites like The Wall Street Journal, Forbes, and The New York Times, among others. This commitment to quality ensures that our partners reap the rewards of both brand integrity and superior creativity in their advertising efforts. Ultimately, RIGHT Native stands as a trusted partner in elevating the advertising experience for both publishers and brands alike.

Media

Media

Integrations Supported

DV Publisher Suite
FreeWheel Beeswax
KNOREX XPO

Integrations Supported

DV Publisher Suite
FreeWheel Beeswax
KNOREX XPO

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Smaato

Company Location

United States

Company Website

www.smaato.com

Company Facts

Organization Name

RIGHTNative

Company Website

rightnative.com

Categories and Features

Consent Management Platforms

Additional Users / Permissions
Automatic Cookie-Blocking
CCPA Compliance
CMS Integration
Cookie Crawling
Design/Branding Customization
Fingerprinting
GDPR Compliance
IAB Compliance
Reporting / Analytics
Responsive Design
Subdomains Compatibility
Tag Manager Integration
Whitelabel Solution

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

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