SmallWorld vs. D&B Connect

The SmallWorld relationship activation platform equips sales and marketing teams to dramatically increase revenue by enabling warm introductions on a broader scale. This cutting-edge approach improves business results by offering a novel take on referrals and personal connections. The extensive web of relationships within an organization can greatly influence the ability to secure vital meetings or finalize major deals. Notably, SmallWorld's introduction requests achieve an impressive 65% conversion rate on the first attempt, which is a staggering 30 times more effective than conventional cold outreach methods. Until recently, the challenge of gaining visibility, access, and motivating teams to create warm introductions as a dependable channel has been significant. By leveraging trusted connections to reach senior executives and navigating complex sales processes, SmallWorld empowers sales and marketing specialists to reduce their average sales cycle by more than 30%. Organizations can now enhance both efficiency and effectiveness by activating their entire workforce as a dependable source for introductions, thereby revolutionizing their networking and client engagement strategies. This transformation not only boosts productivity but also fosters a spirit of collaboration among teams, ultimately leading to sustained success. As a result, businesses can cultivate deeper relationships and expand their market reach in a more meaningful way.

Maximizing the value of your first-party data is essential for success. D&B Connect offers a customizable master data management solution that is self-service and capable of scaling to meet your needs. With D&B Connect's suite of products, you can break down data silos and unify your information into one cohesive platform. Our extensive database, featuring hundreds of millions of records, allows for the enhancement, cleansing, and benchmarking of your data assets. This results in a unified source of truth that enables teams to make informed business decisions with confidence. When you utilize reliable data, you pave the way for growth while minimizing risks. A robust data foundation empowers your sales and marketing teams to effectively align territories by providing a comprehensive overview of account relationships. This not only reduces internal conflicts and misunderstandings stemming from inadequate or flawed data but also enhances segmentation and targeting efforts. Furthermore, it leads to improved personalization and the quality of leads generated from marketing efforts, ultimately boosting the accuracy of reporting and return on investment analysis as well. By integrating trusted data, your organization can position itself for sustainable success and strategic growth.