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What is SmartGaze?

SmartGaze utilizes advanced AI technology to automate the coding of eye-tracking videos captured through wearable devices, maintaining a high level of accuracy throughout the entire procedure. This innovative approach is especially useful for refining package designs and enhancing metrics related to findability. By reducing the turnaround time for eye-tracking projects from weeks to mere hours, it significantly lessens the labor involved in the process. In addition, it cuts overall costs by changing the conventional manual coding workflow linked with analyzing eye-tracking data. With SmartGaze, worries about data management, the quality of coding reviews, and adhering to project timelines are effectively alleviated. The platform also features a color-coded heatmap that illustrates the distribution of attention, alongside a comprehensive view of respondents' paths and fixations. By optimizing these workflows, SmartGaze allows teams to dedicate their efforts to strategic insights rather than getting lost in the details of data analysis, ultimately leading to more informed decision-making. This transformation not only enhances productivity but also fosters a deeper understanding of consumer behavior.

What is CoolTool?

Investigate and validate the subconscious perceptions, thoughts, and emotions of consumers interacting with digital platforms on both desktop and mobile devices. By utilizing online webcam eye tracking technology, we can pinpoint the areas that capture consumer attention. Furthermore, online emotion assessment tools document the emotional responses elicited as users navigate through digital products. Implicit online testing helps reveal the underlying attitudes and beliefs that remain hidden from conscious awareness. Our groundbreaking product, UXReality, offers a holistic alternative to traditional usability laboratories by delivering a virtual research environment. This innovative tool supports UX research for both desktop and mobile platforms from remote locations, allowing users to gain insights through high-quality session recordings that provide a rare glimpse into the user's viewpoint. Moreover, the solution seamlessly incorporates AI-driven eye tracking, emotion analysis, and feedback surveys, which collectively enhance the depth of understanding regarding user experience. By adopting this method, not only is the quality of research improved, but the usability testing process is also made significantly more efficient and accessible to a wider range of researchers. This comprehensive approach enables a more nuanced exploration of consumer behavior in the digital landscape.

Media

No images available

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ParallelDots

Date Founded

2014

Company Location

India

Company Website

www.paralleldots.com/smart-gaze-new

Company Facts

Organization Name

CoolTool

Date Founded

2011

Company Location

United States

Company Website

cooltool.com

Categories and Features

Categories and Features

Emotion Recognition

Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

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