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What is SmartyAds?
SmartyAds provides a comprehensive programmatic solution designed to simplify the advertising process for both publishers and advertisers alike. After more than seven years of development, it now encompasses all essential tools required for successful campaigns, including Demand-Side Platforms (DSP), Supply-Side Platforms (SSP), Data Management Platforms (DMP), and White Label Solutions. With these integrated platforms, users can efficiently manage their advertising strategies by focusing on specific audiences, locations, and trading methods. This streamlined approach significantly enhances the speed at which users can reach their advertising objectives. Ultimately, SmartyAds empowers clients to maximize their campaign potential in a competitive market.
What is Nexxen?
We combine technology, data, creativity, and service to improve both performance and efficiency within the interconnected realms of CTV, linear, and digital media.
Our platform reduces the financial and operational challenges brought on by unnecessary intermediaries, tackles fragmentation issues, and offers outstanding consultative support, which is always available to guide you through the ever-changing landscape of privacy and technology.
The Nexxen technology stack provides solutions designed for each stage of the supply chain journey—from planning and activation to optimization and measurement—allowing clients to use each component independently based on their specific needs.
This adaptability guarantees that clients can effectively modify their strategies, thereby maximizing their potential in a rapidly shifting market landscape, and supports them in achieving their goals more efficiently.
Integrations Supported
AdMachine
Adagio
Celtra
Eyeota
IngeniousPlex
Mile
Peer39
Proximic by Comscore
Supermetrics
Integrations Supported
AdMachine
Adagio
Celtra
Eyeota
IngeniousPlex
Mile
Peer39
Proximic by Comscore
Supermetrics
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
SmartyAds
Date Founded
2013
Company Location
United States
Company Website
smartyads.com
Company Facts
Organization Name
Nexxen
Date Founded
2007
Company Location
Israel
Company Website
nexxen.com
Categories and Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Data Management
Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Predictive Analytics
AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis
Revenue Management
Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Categories and Features
Ad Server
A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization