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What is Smoot AI?

Smoot is a state-of-the-art advertising platform that harnesses the power of AI to merge emotional context, brand identity, and analytical insights, all aimed at enhancing media campaigns while boosting publisher revenue. By performing real-time analysis of videos, images, and text, it effectively gauges audience emotions and aligns advertisements with the contexts that resonate most, ensuring that your message reaches viewers at their most receptive moments. Unlike traditional cookie-based targeting methods, Smoot presents a contemporary solution for advertisers by delivering emotionally attuned media across diverse formats such as video, display, and connected television, which reduces waste and improves key performance metrics including engagement and completion rates. Moreover, it seamlessly integrates with fraud detection systems to safeguard campaign integrity. For publishers, Smoot serves as an AI-driven monetization tool, aggregating demand from sources like Google Open Bidding, Amazon TAM, over 20 supply-side platforms, and direct sales, thereby maximizing cost per thousand impressions (CPM) through sophisticated header bidding techniques. The platform's AI continually learns from campaign feedback and provides actionable recommendations for optimization, enhancing overall effectiveness. Ultimately, Smoot not only enhances the efficiency of advertising efforts but also cultivates deeper connections between brands and their target audiences, paving the way for more meaningful interactions. Its innovative approach positions Smoot as a leader in the evolving landscape of digital advertising.

What is EmoVu?

EmoVu utilizes advanced AI and machine learning technologies to accurately analyze human emotions. The platform evaluates the emotional impact and effectiveness of video content tailored for particular target demographics. We invite creators of all video formats, whether brief or extensive, to submit their projects for testing with a diverse audience that is sensitive to emotional cues via our intuitive interface. You can examine the emotional impact of your messaging and its relevance to your creative pieces, assessing both individual scenes and the full video before launch. By enhancing emotional engagement, you can avoid financial losses associated with ineffective content. Take advantage of the platform right after distribution to track early signs of viewer engagement, social influence, viral potential, and performance statistics across different media channels. Boost the visibility of your content and allocate resources judiciously for effective campaign retargeting. Furthermore, campaigns that evoke emotional responses are proven to generate significantly greater profit increases than those that rely solely on logical reasoning. Engaging with EmoVu not only unlocks your content's full potential but also strategically aligns your budget for long-term success, ensuring that your future projects are well-positioned for maximum impact. In this way, you can create a sustainable cycle of engagement and profitability.

Media

Media

Integrations Supported

Amazon Transparent Ad Marketplace (TAM)
DoubleVerify
Oracle Moat

Integrations Supported

Amazon Transparent Ad Marketplace (TAM)
DoubleVerify
Oracle Moat

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Smoot AI

Date Founded

2023

Company Location

Spain

Company Website

www.smoot.ai/

Company Facts

Organization Name

Eyeris

Company Location

United States

Company Website

www.emovu.com

Categories and Features

Categories and Features

Emotion Recognition

Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions

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