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What is Sonar Amazon Keyword Tool?

Sonar is a cutting-edge keyword research platform tailored for Amazon sellers, vendors, and agencies, helping them uncover essential keywords that can improve their product listings and elevate Amazon SEO. The tool boasts a frequently updated database that encompasses a variety of Amazon products and keywords while offering keyword search capabilities. It specifically focuses on keywords linked to ASINs that rank on the first page of Amazon search results, based on the latest database update. Consequently, newly launched products or those with lower visibility might not be represented in Sonar's keyword suggestions. The database is built from customer search queries across all product categories submitted to Amazon, purposely omitting data from other platforms like Google. In light of the absence of keyword search volume data from Amazon, we have developed a prediction algorithm that assesses the potential visibility of a keyword, along with various other crucial metrics, ensuring that sellers gain the insights needed to effectively enhance their listings. By leveraging these features, Sonar not only empowers users to make data-driven decisions but also plays a significant role in boosting their overall sales performance on the platform, ultimately leading to a competitive edge in the marketplace.

What is Nova Analytics?

Nova Analytics is a robust cloud analytics platform specifically designed for sellers in the Amazon marketplace, including brand owners, suppliers using Vendor Central, and agencies managing multiple accounts. By consolidating data from Seller Central, Vendor Central, and Amazon Ads, it provides a cohesive overview that spans various Amazon marketplaces. This integration allows users to assess sales data, Amazon fees, operational costs, and profitability for each SKU, while also analyzing the effectiveness of advertising efforts through both campaigns and search terms. Moreover, the platform enables users to monitor orders, manage inventory levels, track stock replenishment rates, ensure listing health, and evaluate customer reviews in conjunction with search-query performance. In addition to these capabilities, Nova offers reporting for Amazon DSP, grants read-only database access for business intelligence tools, and operates a Model Context Protocol (MCP) server to facilitate compatibility with AI tools seeking account insights. Teams leverage this platform to thoroughly analyze and compare marketplace and account performance, thereby uncovering valuable insights into profitability even when considering Amazon's fees and additional expenses like cost of goods, FBM shipping, and VAT. This extensive range of features positions Nova Analytics as an essential tool for anyone aiming to optimize their presence and performance on the Amazon platform while adapting to the ever-changing marketplace landscape.

Media

Media

Integrations Supported

Amazon

Integrations Supported

Amazon Ads
Amazon Seller Central
ChatGPT
Claude
Claude for Legal
Gemini
Grok
Microsoft Copilot
Model Context Protocol (MCP)

API Availability

API Availability

Has API

Pricing Information

Pricing not provided
Free Version

Pricing Information

$49/account/month
Plans are billed monthly per connected Amazon Seller Central or Vendor Central account. Pricing is based on the higher of average monthly order items or average monthly sales divided by $50. Tier 1 is $49/account/month for up to 1,000 billable-volume units; prices rise by tier to $299/account/month for up to 50,000 units, with custom pricing above that. Volume discounts begin with the sixth connected account. Prices exclude VAT and other applicable taxes. New customers receive a 14-day free trial with no payment method required.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Sellics

Date Founded

2014

Company Location

United States

Company Website

sellics.com/sonar-amazon-keyword-tool/

Company Facts

Organization Name

Nova

Date Founded

2023

Company Location

France

Company Website

novadata.io

Categories and Features

Amazon Seller Tools

Not specified

eCommerce Tools

Not specified

Keyword Research

Not specified

Categories and Features

Amazon Seller Tools

Not specified

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