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What is Sparkroom Marketing Software?

Sparkroom offers a cutting-edge performance marketing technology that delivers a cohesive solution for planning PPL media and managing vendors, which includes features like FPIs, form processing, vendor billing, and call tracking. The leads processed through this platform are subjected to a rigorous process involving immediate validation, verification, deduplication, data matching, rejection, and scoring, utilizing both proprietary tools and third-party integrations. This system effectively consolidates and simplifies campaign management, allowing users to focus more on strategic initiatives instead of logistical issues. By acting as a centralized hub for all integrations, Sparkroom keeps a thorough record of campaign data, encompassing aspects such as delivery, routing, and results, which serves as a valuable resource for transactional information. This comprehensive approach not only boosts operational efficiency but also provides marketers with actionable insights that can lead to improved performance results, ultimately enhancing the entire marketing strategy. Furthermore, the platform's ability to adapt and evolve with the changing dynamics of the market ensures continued relevance and effectiveness for its users.

What is AdRacer?

AdRacer is a versatile marketing and media planning platform built to support agencies and marketing teams in managing their advertising efforts with precision and clarity. The platform enables users to handle an unlimited number of markets, categories, brands, and campaigns, all organized within intuitive, customizable flowcharts that provide a holistic view of the marketing mix. It supports the creation of detailed media plans through either pre-set templates or fully custom layouts that allow users to define the exact metrics and parameters relevant to each channel. A standout feature, Strateguide, offers tools to calculate and rationalize advertising frequency and reach, helping marketers optimize their media investments. AdRacer’s powerful reporting engine simplifies the generation of summary and post-buying reports, with flexible options for monthly, weekly, or overall data breakdowns that support thorough campaign analysis. Additionally, users can personalize plan visuals with corporate color themes to maintain consistent branding throughout the planning process. The platform is built to foster efficient collaboration within marketing teams and agencies by automating routine tasks and providing strategic insights. Its user-friendly design helps reduce the complexity of multi-channel media planning while increasing accuracy and accountability. By integrating all marketing activities into one platform, AdRacer streamlines workflows and promotes data-driven decision-making. Ultimately, it empowers marketers to craft well-informed, successful advertising campaigns that meet their business objectives.

Media

Media

Integrations Supported

Eloqua
Google Analytics

Integrations Supported

Eloqua
Google Analytics

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$29/year/user
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sparkroom

Company Website

www.sparkroom.com

Company Facts

Organization Name

AdRacer

Date Founded

2023

Company Location

Azerbaijan

Company Website

adracer.pro

Categories and Features

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

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