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What is Spectrm?

Harnessing the power of Spectrm for conversational marketing reduces acquisition expenses while ensuring meaningful interactions with every customer rather than merely addressing them. By automating tailored brand experiences at scale, conversational marketing significantly enhances the customer journey. Engaging with customers through social media at their peak intent can lead to higher conversion rates. Utilizing platforms like Facebook and Instagram, you can implement click-to-messenger campaigns effectively. Additionally, transforming inbound messages into sales opportunities allows for seamless conversations directly from your website. This approach turns social messaging into a high-performing channel that not only satisfies customers but also builds lasting relationships. Scalable personalized brand experiences can captivate your audience and keep them engaged. To explore these possibilities, consider chatting with a conversational marketing specialist to arrange a live demonstration. Our dedicated customer success team is here to ensure you maximize your potential within messaging apps, as we pride ourselves on never launching ineffective chatbots. This commitment to quality guarantees that your interactions will always enhance your brand's reputation.

What is OpenMessage?

OpenMessage is an innovative platform that empowers enterprise brands to engage their customers through customized branded text messages, referred to as OMs. These messages are crafted to be more engaging and intelligent, resulting in conversion rates that significantly exceed those of traditional methods. In contrast to marketing emails, which often go overlooked and are swiftly discarded, OpenMessage provides a means for brands to create captivating text messages that not only grab attention but also encourage interaction. Users can easily modify templates to fit their specific data, content, and experiences, making the messages more relevant. This strategy revitalizes your brand through conversations that are driven by personality and engagement, effectively resonating with customers. By promoting interactive dialogue, your offerings can become more accessible to customers, and data reveals that an impressive 90% of recipients open these messages within mere minutes. This swift engagement translates into conversion rates that are eight times greater than those achieved with standard text messaging. Furthermore, the platform supports brands in designing customizable canvases, which facilitate direct and impactful communication with their intended audiences, ultimately strengthening customer connections and enhancing loyalty. Through these personalized interactions, brands can foster a deeper sense of community and trust with their customer base, further solidifying their market presence.

Media

Media

Integrations Supported

Facebook
Salesforce
WeChat
WhatsApp

Integrations Supported

Facebook
Salesforce
WeChat
WhatsApp

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Spectrm

Date Founded

2015

Company Location

Germany

Company Website

spectrm.io

Company Facts

Organization Name

OpenMessage

Date Founded

2019

Company Location

United States

Company Website

openmessage.io

Categories and Features

Conversational Marketing

Appointment Scheduling
Audience Segmentation
Chatbot
Email Automation
Group Messaging
Human Handover
Lead Distribution
Lead Qualification
Mobile Messaging
Multi-Channel Communication
Product Recommendations
Video Chat

Categories and Features

Conversational Marketing

Appointment Scheduling
Audience Segmentation
Chatbot
Email Automation
Group Messaging
Human Handover
Lead Distribution
Lead Qualification
Mobile Messaging
Multi-Channel Communication
Product Recommendations
Video Chat

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

WhatsApp Marketing

API
Alerts
Autoresponder
Bulk Messaging
Campaign Management
Contact Management
Multi-Language Support
Reporting / Analytics

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