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What is SplitMetrics Acquire?
SplitMetrics Acquire, previously known as SearchAdsHQ, is an Apple Search Ads Partner that provides a comprehensive platform aimed at assisting mobile marketers in effectively scaling their Apple Search Ads campaigns in a profitable manner. This platform is equipped with automation features, extensive bulk management capabilities, AI-driven optimization, and valuable market insights.
Since its inception in 2017, SplitMetrics has been the pioneering company to develop an Apple Search Ads management platform, continually enhancing its offerings while expanding its expertise and accumulating best practices and benchmarks to better serve its clients. The commitment to innovation ensures that marketers have access to cutting-edge tools that can adapt to the ever-evolving landscape of mobile advertising.
What is Astra by Redbox Mobile?
Astra by Redbox Mobile delivers specialized services in mobile app marketing, with a strong focus on Apple Search Ads optimization through its innovative platform, Astra. This AI-driven solution automates campaign management and reporting, allowing marketers to minimize manual intervention while maximizing results. Astra leverages machine learning to continuously discover and evaluate new keywords, optimize bids dynamically, and intelligently pace budgets by scheduling spend throughout different times of the day. The platform’s Astra Experiments feature offers a robust framework for A/B testing custom product pages and ad creatives, providing quick, consolidated reporting to inform decisions. It supports multi-placement advertising strategies and advanced keyword reporting by integrating seamlessly with mobile measurement partners to track revenue and performance metrics such as ROAS and share of voice. Astra’s collaborative dashboard enhances team workflows by enabling comprehensive data visualization and comparisons across campaigns, regions, and ad formats. Since winning the Most Effective UA Platform award in 2023, Astra has become known for boosting campaign efficiency by about 30% and delivering better budget performance. Redbox Mobile also provides expert support to help clients transition easily from previous Apple Search Ads platforms, guiding them through demos, free trials, and personalized onboarding. Additionally, the company keeps users informed about security with active phishing alerts and provides ongoing insights through a blog and events. Overall, Astra by Redbox Mobile combines technology, creativity, and customer service to help app marketers drive growth through smarter, automated Apple Search Ads campaigns.
Integrations Supported
Apple Search Ads
Adjust
AppMetrica
AppsFlyer
Branch
Kochava
RevenueCat
Singular
Integrations Supported
Apple Search Ads
Adjust
AppMetrica
AppsFlyer
Branch
Kochava
RevenueCat
Singular
API Availability
Has API
API Availability
Has API
Pricing Information
$800 per month
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
SplitMetrics
Date Founded
2014
Company Location
United States
Company Website
splitmetrics.com/acquire/
Company Facts
Organization Name
Redbox Mobile
Date Founded
2013
Company Location
United Kingdom
Company Website
redboxmobile.com/platform/
Categories and Features
Mobile App Analytics
A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking
Mobile Marketing
Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win