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What is SplitMetrics Optimize?

SplitMetrics Optimize is a sophisticated A/B testing solution that equips developers with the necessary tools for rapid and economical app growth throughout all phases of an application’s lifecycle. This platform empowers mobile-centric brands to mitigate risks, eliminate uncertainties, and lower the costs tied to launching and expanding mobile applications and games on platforms like the App Store and Google Play. Users of the SplitMetrics platform can assess app and game concepts still in their ideation stages, gather insights from actual users, and make informed, data-driven choices regarding which concepts resonate best in the market. Game developers have the ability to evaluate game ideas, core mechanics, gameplay elements, or narrative plots, as well as validate any aspect of their app, including visuals and messaging, prior to launch. The testing process requires only minimal creative assets and can potentially save developers up to six months in game development time. The platform offers measurable outcomes through both qualitative and quantitative metrics derived from real user feedback, facilitating confident, data-informed decisions in game development. Additionally, SplitMetrics Optimize enables mobile app publishers to experiment with new designs, features, pricing strategies, or marketing messages in active applications, all while safeguarding against user churn. This innovative approach not only enhances user engagement but also promotes a more iterative and responsive development process.

What is Attention Insight?

Elevate your design process by utilizing AI-driven attention analytics to validate your ideas, which enables you to gauge consumer interaction with your landing page prior to its official debut. This innovative method delivers crucial feedback in less than a minute and achieves an impressive accuracy range of 90% to 94%, all while complying with GDPR and privacy regulations. Unlike traditional evaluation methods that necessitate a complete launch along with significant traffic and sample sizes, you can uncover critical insights about your designs before they hit the market. Attention Insight’s cutting-edge predictive attention heatmaps identify potential performance obstacles early in the design phase, allowing you to optimize your concepts for success from the outset. By harnessing attention and insight, you can fine-tune your designs effortlessly with your favorite tools, gaining A/B testing insights into your ideas without relying on live traffic or large sample groups. This strategy not only lets you visualize how potential users might interact with different layouts or designs but also equips you to make informed improvements before your product is introduced to consumers, ensuring a better fit with market expectations. Ultimately, this proactive approach positions your designs for greater impact and success in a competitive landscape.

Media

Media

Integrations Supported

Adjust
Adobe Photoshop
Adobe XD
AppMetrica
Apple Search Ads
AppsFlyer
Asana
Branch
Facebook
Figma
Google Chrome
Kochava
RevenueCat
Singular
Sketch
Tenjin
Zapier

Integrations Supported

Adjust
Adobe Photoshop
Adobe XD
AppMetrica
Apple Search Ads
AppsFlyer
Asana
Branch
Facebook
Figma
Google Chrome
Kochava
RevenueCat
Singular
Sketch
Tenjin
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$13,600/year
Free Trial Offered?
Free Version

Pricing Information

€19 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SplitMetrics

Date Founded

2014

Company Location

United States

Company Website

splitmetrics.com/optimize/

Company Facts

Organization Name

Attention Insight

Company Location

United States

Company Website

attentioninsight.com

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging
Text-to-Win

Categories and Features

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