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What is Sponsorlytix?

Sponsorlytix is a comprehensive AI-driven platform that leverages computer vision to track, detect, and measure the value of sponsorship brands in the sports and esports industries in real time. The platform monitors brand logos and exposure across ten key assets such as broadcast TV, OTT streaming, team and fan social media accounts, esports events, and traditional news outlets. Using a proprietary algorithm, Sponsorlytix evaluates important metrics including logo position, clarity, size, airtime duration, visibility in mixed exposures, and the size of the viewing audience to deliver precise brand valuation data. It caters to a diverse range of clients including sports clubs, federations, associations, esports organizations, athletes, and media publishers worldwide. The platform provides users with detailed analytics, customizable reports, and access to historical sponsorship data for deeper insights. Its AI and machine learning technologies allow rapid deployment and scaling of sports tracking and sponsorship measurement models. Sponsorlytix’s user-friendly dashboards and real-time updates empower sports organizations to optimize sponsorship strategies and demonstrate clear ROI to partners. The solution is accessible from any device and offers transparency and cost-effectiveness in sponsorship analytics. With a presence in over 100 countries and clients spanning various sports disciplines, Sponsorlytix is a trusted leader in the sponsorship measurement space. Its proprietary technology and methodology set a new standard for accuracy and reliability in sports sponsorship evaluation.

What is PTF Lab?

PTF Lab is at the forefront of technological advancements, focusing on AI and Computer Vision to revolutionize sports broadcasting. Their innovative platform enables virtual advertising through real-time logo swaps during live games, allowing brands to connect with multiple demographics at once. Furthermore, the integration of augmented reality elements enhances branding opportunities, making them more interactive and captivating. This groundbreaking technology empowers sponsors to engage their target audiences more effectively, while simultaneously improving the viewer's experience and maximizing advertising success. As PTF Lab blends state-of-the-art technology with the realm of sports marketing, they are transforming the future of sports advertising and setting new standards for brand engagement. The impact of their solutions is poised to reshape how audiences perceive and interact with advertisements in sports.

Media

Media

No images available

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Sponsorlytix

Date Founded

2024

Company Location

United Kingdom

Company Website

sponsorlytix.ai

Company Facts

Organization Name

PTF Lab

Date Founded

2021

Company Location

Georgia

Company Website

ptf-lab.com

Categories and Features

Sponsorship Analytics

Not specified

Categories and Features

Augmented Reality

Not specified

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