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What is Springer?

Springer is recognized as a leading international entity in scientific, technical, and medical publishing, delivering premium content to academics, scientific institutions, and corporate research teams through innovative information products and services. With a vast assortment of eBooks covering STM and HSS disciplines, alongside a wide range of hybrid and open access journals and books published under the SpringerOpen label, Springer effectively meets the information demands of the global research community. As an integral part of Springer Nature, a major global publishing organization, Springer is committed to promoting the progression of research by sharing valuable scientific insights, encouraging the investigation of new research fields, and ensuring that knowledge is readily available worldwide. By focusing on the requirements of researchers and academic institutions, Springer plays a crucial role in fostering ongoing dialogue and advancement within the scientific arena. This commitment not only enhances the dissemination of knowledge but also strengthens collaborations across various research disciplines.

What is AdUp?

AdUp Technology, the official brand of Axel Springer Teaser Ad GmbH, is distinguished as a premier platform offering innovative native advertising solutions tailored for both publishers and advertisers alike. We boast a wide variety of advanced advertising formats designed to fulfill the unique demands of marketing professionals. As a fully-owned subsidiary of Axel Springer SE, we present a diverse portfolio that includes everything from performance-oriented campaigns to content-driven and brand marketing strategies. Our dedicated teams, based in Berlin, Hamburg, Leipzig, and Regensburg, work tirelessly to optimize performance for our clients. Advertisements that are seamlessly incorporated into the website’s design are seen as an integral component of the overall user experience. These ads benefit from the credibility provided by the editorial context, leading to remarkable click-through and conversion rates. No matter the device—whether desktop, tablet, or mobile—these advertisements are not only eye-catching but are also thoughtfully integrated into the surrounding content, thereby improving the overall quality of user engagement. This thoughtful integration guarantees that users experience a coherent interface that aligns with their personal interests, further enhancing satisfaction and interaction. Ultimately, AdUp Technology is committed to evolving its offerings to meet the ever-changing landscape of digital advertising.

Media

Media

Integrations Supported

Yieldlab

Integrations Supported

Yieldlab

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Springer

Company Location

Germany

Company Website

www.springer.com/us/about-springer

Company Facts

Organization Name

AdUp Technology

Date Founded

2008

Company Location

Germany

Company Website

www.adup-tech.com

Categories and Features

Categories and Features

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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