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What is Sprout Social Influencer Marketing?

Sprout Social’s Influencer Marketing platform is a comprehensive solution designed to amplify brand growth through creator-led marketing powered by advanced AI and deep social insights. It mirrors how consumers discover content by enabling marketers to search for authentic, brand-safe influencers based on topics most relevant to their audience. The platform provides robust vetting tools to evaluate a creator’s fit, content performance, and past partnerships, helping brands mitigate risk and ensure alignment with their values. Campaign management is streamlined with a centralized, modular workflow that covers outreach, contracting, content approval, and performance reporting. Detailed analytics measure ROI by tracking both sponsored and organic influencer content, helping marketers optimize future campaigns. Sprout Social also offers competitive analysis, real-time trend reports, and industry-specific insights to sharpen influencer strategies. The platform integrates seamlessly with broader social media management tools and offers dedicated 1:1 professional services for personalized support. Recognized by multiple G2 badges, it is trusted by world-class brands and influencers alike. Marketers benefit from AI-powered creator suggestions and brand safety reporting, ensuring high-quality partnerships that drive authentic engagement. Ultimately, Sprout Social’s platform empowers companies to efficiently connect with their audiences and multiply the impact of their influencer marketing investments.

What is OpenSponsorship?

We facilitate connections between brands and a diverse network of 11,000 athletes to develop authentic, data-driven digital marketing strategies. If you require sports influencer endorsements or live appearances, we provide a variety of options suitable for different budgets. Our extensive tracking capabilities assess everything from engagement statistics to brand goals, guaranteeing a favorable return on investment. Through our innovative AI technology, we align brands with athletes based on distinct objectives, target demographics, and the components of various campaigns. You will have access to the most comprehensive search tool available, enabling you to find athletes who can help achieve your marketing goals. This efficient method allows you to swiftly and effectively pinpoint potential partners for your brand’s initiatives. Promote your brand across our entire network of athletes, teams, and events, giving them the opportunity to apply to your campaign by answering customized questions that aid in making well-informed decisions. By utilizing our platform, you can successfully navigate the athlete partnership arena and amplify your marketing effectiveness. This approach is not only the quickest but also the most straightforward way to engage with those enthusiastic about collaborating with your brand, ensuring you maximize your outreach potential. In essence, our services are designed to make your marketing endeavors more impactful and streamlined.

Media

Media

Integrations Supported

Filigran
Sprout Social

Integrations Supported

Filigran
Sprout Social

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$399 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sprout Social

Date Founded

2010

Company Location

United States

Company Website

sproutsocial.com/influencer-marketing/

Company Facts

Organization Name

OpenSponsorship

Date Founded

2014

Company Location

United States

Company Website

www.opensponsorship.com

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Categories and Features

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

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