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What is StatSocial Silhouette?

Silhouetteâ„¢ emerges as a groundbreaking audience intelligence platform that facilitates the identification and engagement of anonymized personas by analyzing earned media habits, influencers, interests, and personalities. Utilizing social data, Silhouetteâ„¢ delivers targeted, actionable insights and media strategies designed specifically for any chosen persona or audience segment. This cutting-edge platform effectively overcomes the challenges of assessing social influencer campaigns by correlating social content interaction with measurable business outcomes and revenue metrics. For the first time, companies can turn their market research, marketing personas, and surveys into large, addressable audience segments. Central to Silhouetteâ„¢ is a detailed social identity graph that incorporates over 1.2 billion profiles from 60 different platforms, alongside more than a million websites, 300 million distinct email accounts, and upwards of one billion mobile devices and IP addresses, solidifying its position as a powerful asset in audience analytics. This vast repository empowers brands to make educated choices and fine-tune their strategies with precision, ultimately enhancing their marketing effectiveness. Such capabilities enable businesses not only to understand their audience better but also to foster deeper connections with them.

What is SparkToro?

Quickly discover the content your audience consumes, whether it's articles or videos. Eliminate the hassle of lengthy research processes and costly surveys. SparkToro enables you to pinpoint the key influencers and underrated resources that resonate with your customers, allowing you to connect with them effectively. By analyzing vast numbers of social media and web profiles, SparkToro gathers insights about any online demographic. This empowers you to tailor your marketing strategies to meet your audience where they are most engaged.

Media

Media

Integrations Supported

Microsoft Excel
Pulsar Platform
Winmo

Integrations Supported

AccessOwl
Odella

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

$50 per month
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

StatSocial

Date Founded

2012

Company Location

United States

Company Website

www.statsocial.com

Company Facts

Organization Name

SparkToro

Date Founded

2018

Company Location

United States

Company Website

sparktoro.com

Categories and Features

Audience Intelligence

Not specified

Brand Intelligence

Not specified

Categories and Features

Audience Intelligence

Audience Segmentation
Competitive Intelligence
Data-Driven Insights
Filters / Search

Blogger Outreach

Not specified

Market Research

Benchmarking
Email / Online
Statistical Analysis

Social Listening

Not specified

Social Media Analytics Tools

Customizable Reports
Influencer Tracking
Multi-Channel Data Collection

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