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What is Stella?

Stella is an innovative platform tailored for marketing measurement, offering marketers scientifically sound insights into which advertisements, campaigns, and media channels drive revenue growth. It includes three key features: Incrementality Testing, Always-On Incrementality, and Media Mix Modeling (MMM). With Incrementality Testing, Stella performs geo-holdout studies, commonly referred to as inverse holdouts, to determine performance variations between test and control regions, thereby isolating the direct effects of advertisements instead of relying solely on attribution techniques. This tool streamlines intricate statistical concepts like causal inference and confidence intervals, enabling users to grasp potential outcomes independent of any specific campaign, and revealing the true "lift" generated by each ad. Additionally, the Media Mix Modeling component utilizes a distinctive Bayesian method to analyze past marketing budgets alongside external factors, such as seasonality and promotional events, to accurately evaluate each channel's contribution to total sales. By employing these sophisticated strategies, Stella not only enhances the decision-making process for marketers but also ensures that the data they rely on is both precise and actionable. Ultimately, the platform stands as a vital resource for marketers seeking to optimize their advertising efforts effectively.

What is Stella AI?

FastTrackr AI introduces Stella, an innovative executive assistant driven by AI, designed to enhance daily administrative tasks directly within WhatsApp. With Stella, users can easily draft and send emails featuring optimal formatting and customized content, schedule meetings through smart calendar integration, and transcribe voice notes into text, ensuring that important ideas are quickly recorded. In addition, Stella proficiently manages to-do lists and provides timely reminders, enabling users to effectively handle their ongoing tasks. Supporting an impressive selection of over 50 languages, Stella boosts productivity without the need for additional applications or complicated logins, allowing individuals to focus on their most significant work while routine responsibilities are taken care of efficiently. As a WhatsApp-based AI tool, Stella is compatible with any smartphone, tablet, computer, or operating system that supports WhatsApp, which adds to its versatility. Getting started is simple; users can link their Google accounts to Stella in just one easy step, unlocking a realm of organized efficiency. This visionary assistant not only streamlines administrative responsibilities but also allows users to reclaim their time for more critical strategic initiatives, ultimately fostering a more productive work environment. Moreover, the seamless integration of Stella into users' daily routines ensures that they can maximize their potential without the burden of mundane tasks.

Media

Media

Integrations Supported

Amazon
ChatGPT
Gmail
Google Calendar
Google Cloud Platform
Meta AI
Shopify
Snowflake
WhatsApp

Integrations Supported

Amazon
ChatGPT
Gmail
Google Calendar
Google Cloud Platform
Meta AI
Shopify
Snowflake
WhatsApp

API Availability

Has API

API Availability

Has API

Pricing Information

$2,000 per month
Free Trial Offered?
Free Version

Pricing Information

$10 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Stella

Company Location

United States

Company Website

www.stellaheystella.com

Company Facts

Organization Name

FastTrackr AI

Date Founded

2024

Company Website

fasttrackr.ai/

Categories and Features

Categories and Features

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