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What is Structured?

Structured is a next-generation channel marketing platform built to help enterprises scale partner revenue with speed, consistency, and intelligence. Designed around generative and agentic AI, the platform personalizes every touchpoint—from co-branded campaigns to localized storytelling—to match each partner’s market, audience, and region. Its intuitive onboarding flow reduces friction and gets partners activation-ready in record time. Through automated campaign creation and multi-channel publishing, Structured enables organizations to deliver high-quality, customizable assets to every partner, regardless of size or skill level. The system is modular and enterprise-ready, allowing teams to add new capabilities without re-platforming or disrupting existing workflows. With built-in analytics and performance dashboards, users can track attribution, partner engagement, and ROI in real time. Structured’s AI-driven assistants help partners ideate, execute, and optimize marketing activities faster, eliminating complexity and accelerating pipeline. Named a Forrester Wave™ Leader, the platform earned perfect scores across innovation, customization, AI, and customer satisfaction. For companies operating within complex two-tier distribution models, Structured provides unmatched flexibility and scalability. After 26+ years of stability and 24/7 global support, Structured remains the trusted partner for enterprises like IBM, Google, Zoom, and ServiceNow.

What is Banked?

Channel Fusion represents a cutting-edge modular platform tailored for channel marketing, seamlessly integrating all facets of co-marketing and partner engagement into a cohesive and scalable system. It features an array of tools such as an ad builder and an asset library that streamline co-branding efforts, in addition to co-op fund management functionalities that enable firms to allocate, claim, and oversee marketing development funds (MDF) through automated verification and payment processes. The platform also allows the development, launch, and administration of consumer rebate programs with both self-service and personalized options available. Utilizing its advanced digital marketing tools, Channel Fusion facilitates precise hyper-local campaign implementation while ensuring brand adherence and content localization through smart asset distribution and approval workflows. Moreover, its enablement initiatives provide partners with comprehensive training resources, playbooks, and performance-linked incentives, and its omnichannel experience features equip marketers to deliver consistent messaging across multiple customer touchpoints. This holistic strategy not only boosts partner engagement but also significantly improves the efficacy of marketing campaigns, ensuring that businesses can maximize their reach and impact in the marketplace. By integrating these numerous capabilities, Channel Fusion ultimately positions itself as a leader in the channel marketing arena.

Media

Media

Integrations Supported

Salesforce

Integrations Supported

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

StructuredWeb

Date Founded

1999

Company Location

United States

Company Website

structured.ai/

Company Facts

Organization Name

Banked

Date Founded

2018

Company Location

United States

Company Website

banked.com

Categories and Features

AI Marketing

Not specified

Channel Management

Campaign Management
Channel Analytics
Lead Management
Opportunity Management
Partner Management

Channel Marketing

Campaign Management
Channel Analytics
Content Management & Sharing
Partner Management
Pipeline Management
Social Promotion

Demand Generation

Not specified

Marketing Automation

Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing

Categories and Features

Embedded Payments

Not specified

Open Banking

Not specified

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