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What is Surfside?

Surfside provides an all-encompassing marketing technology platform that integrates your first-party data from all customer interactions. This innovative system enables advertisers to uncover profound insights, target effectively, and evaluate their strategies for engaging both current and potential customers. By leveraging geographic data, buying history, and demographic details, you can craft sophisticated and unique target audiences, distinguishing your media buying efforts from typical datasets and third-party audiences. You have the capability to launch tailored and concentrated campaigns across a variety of connected devices, such as desktops, smartphones, tablets, OTT, and CTV. With Surfside's exclusive demand-side platform, we hone in on individuals who match your target audience and campaign goals. Additionally, retail media presents an opportunity to connect with consumers exactly at their purchasing moment, serving as a vibrant and influential advertising channel. It offers brands and retailers creative strategies to enhance sales and influence buying decisions, leading to increased customer engagement. Furthermore, this strategy cultivates a shopping experience that is more personalized, aligning with the preferences of today’s discerning consumers and ultimately driving brand loyalty.

What is Inmar Intelligence Influencer Solutions?

Drawing on a wealth of retail data and over a decade of analyzing the impact of influencer-generated content on sales, both online and offline, we have proven time and again that influencers are a significant asset for driving purchases, boosting brand visibility and engagement, and promoting sustainable growth for businesses. Inmar Intelligence is not just another Influencer Marketing company; we provide essential tools and platforms to top retailers nationwide, connecting key interactions to a cohesive data framework. As innovators in this industry, we pioneered the Cost-Per-View (CPV) pricing model for Influencer Marketing initiatives, allowing our partners to pay exclusively for authenticated views of influencer-created content. Our advanced CPV+ model enhances this approach, enabling brands to target specific retail shoppers with tailored influencer content. Furthermore, we assist companies in identifying the most effective narratives for their influencer campaigns while also determining the audiences that are most likely to resonate with these messages, thereby refining marketing strategies for superior outcomes. By continuously evolving our offerings, we ensure that businesses can adapt to the dynamic landscape of consumer engagement and influencer marketing.

Media

Media

Integrations Supported

Adobe Commerce
Alpine IQ
BLAZE
Cova
Dispense
Dovetail
Dutchie
Flowhub
Greenbits
HubSpot Customer Platform
Klaviyo
LeafLogix
MJ Platform
Magento
Meadow
POSaBIT
Stripe
Treez
WooCommerce
springbig

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Surfside

Company Location

United States

Company Website

surfside.io/home

Company Facts

Organization Name

Inmar Intelligence

Date Founded

1980

Company Location

United States

Company Website

www.inmar.com/solutions/retail-cloud/brand/influencer-solutions

Categories and Features

Cannabis

Not specified

Media Buying

Not specified

Retail Media Networks

Not specified

Categories and Features

Influencer Marketing

Not specified

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