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What is Surfside?

Surfside provides an all-encompassing marketing technology platform that integrates your first-party data from all customer interactions. This innovative system enables advertisers to uncover profound insights, target effectively, and evaluate their strategies for engaging both current and potential customers. By leveraging geographic data, buying history, and demographic details, you can craft sophisticated and unique target audiences, distinguishing your media buying efforts from typical datasets and third-party audiences. You have the capability to launch tailored and concentrated campaigns across a variety of connected devices, such as desktops, smartphones, tablets, OTT, and CTV. With Surfside's exclusive demand-side platform, we hone in on individuals who match your target audience and campaign goals. Additionally, retail media presents an opportunity to connect with consumers exactly at their purchasing moment, serving as a vibrant and influential advertising channel. It offers brands and retailers creative strategies to enhance sales and influence buying decisions, leading to increased customer engagement. Furthermore, this strategy cultivates a shopping experience that is more personalized, aligning with the preferences of today’s discerning consumers and ultimately driving brand loyalty.

What is Realytics?

Realytics distinguishes itself as a leading analytics solutions provider in the television industry, helping brands and agencies refine their advertising tactics. Through its innovative platform, Realytics assesses the impact of TV campaigns across a variety of digital channels, such as websites, mobile apps, and call centers. Their unique technologies, which include real-time identification of TV spots and metrics on audience engagement, offer advertisers valuable insights into the effectiveness of their television investments, particularly amid a rapidly changing media landscape. Additionally, the Bee platform provides an all-encompassing measurement framework for both traditional and connected TV (CTV) campaigns, facilitating effortless performance tracking across multiple channels and devices. This integrated strategy not only enhances decision-making but also optimizes advertising return on investment, ensuring that clients can adapt to market shifts effectively. By leveraging these tools, advertisers can make informed choices that drive success in their television campaigns.

Media

Media

Integrations Supported

Adobe Commerce
Alpine IQ
BLAZE
Dovetail
Dutchie
Flowhub
HubSpot CRM
Klaviyo
LeafLogix
MJ Platform
Magento
Meadow
POSaBIT
Shopify
Stripe
Treez
WooCommerce
springbig

Integrations Supported

FuseCommander
TrustCommander

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Surfside

Company Location

United States

Company Website

surfside.io/home

Company Facts

Organization Name

Realytics

Date Founded

2013

Company Location

France

Company Website

www.realytics.io

Categories and Features

Cannabis

Not specified

Media Buying

Not specified

Retail Media Networks

Not specified

Categories and Features

Media Monitoring

Not specified

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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