TCS Optumera vs. SMS Storetraffic

As retailers craft their strategies for a post-COVID world marked by rising costs, shifting consumer behaviors, fierce competition, and strict safety regulations, their ability to adapt swiftly has become crucial. This urgent need demands a significant overhaul of retailers' operational frameworks. Moving forward, building resilience is key to unlocking substantial value and facilitating informed decision-making that relies on comprehensive data, predictive analytics, and intelligent, real-time insights tailored to local markets. TCS Optumera™ provides an all-encompassing AI-powered retail optimization suite aimed at refining both merchandising and supply chain strategies in a unified manner. By utilizing this innovative technology, retailers have witnessed sales increases of 3-5%, nearly halved the time spent on operations, executed five times more strategies, and achieved a cost reduction of 20-30%. Additionally, it allows for the optimization of customer shopping baskets across multiple channels by considering demand transferability, consumer preferences, predictive analytics, and competitive products, ensuring a personalized shopping experience for every individual. This holistic strategy not only enhances operational efficiency but also equips retailers to excel in a swiftly changing market landscape while nurturing long-lasting consumer relationships.

Introducing intelligent, effective, and discreet People Counters and Analytics for the physical world. Our innovative solution simplifies the process of deploying, capturing, analyzing, and reporting the foot traffic within any given location. Additionally, we offer the option to monitor and report occupancy levels in real-time. We support a variety of sectors, including Retail, Education, Gaming, Religious Institutions, Corporate Offices, and more, helping them to understand and respond to their visitor trends. For retailers, we provide a tailored package designed to evaluate traffic performance, encompassing metrics such as conversion rates and service quality. Our seamless integrations facilitate the combination of point-of-sale data with staffing information. Moreover, the Retail Equation simulator allows users to experiment with different scenarios to boost sales and serves as a valuable educational resource to comprehend the interplay between traffic, staffing, conversion rates, and service excellence. By leveraging these insights, businesses can make informed decisions to optimize their operations.