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What is TELUS Trade Promotion Management?
TELUS Trade Promotion Management’s offerings (formerly Exceedra) empower consumer packaged goods (CPG) companies to get the most out of their trade promotions and accelerate trade spend performance across retail and foodservice channels. We transform how brands plan, execute and settle trade investments across global markets. 25+ years of experience in the CPG industry.
The platform is an end-to-end solution, enabling CPG teams to:
Increase forecast accuracy and plan/approve trade spend.
Execute and optimize promotions to boost ROI.
Manage contracts, claims, deductions, and control finances.
Key Features
AI Assistant: Get instant system guidance and expert insights by querying your data using plain language. Analyze promotion ROI, trade spend, and performance metrics, significantly enhancing user adoption and productivity.
Advanced Analytics: Transform complex data into actionable insights with pre-built dashboards (P&L, forecast accuracy) and a custom report builder. Reporting is powered by Google Cloud Platform, offering deep data exploration, advanced filtering, and role-based security for compliance.
Enterprise Scalability: Support complex global operations with multi-channel, multi-retailer, multi-language, and multi-currency capabilities. Our cloud-native architecture integrates seamlessly with major ERP and data systems for rapid deployment.
Mobile Companion App: Access critical promotion details and approve programs on-the-go, providing in-field teams maximum flexibility.
Operational Advantages
TELUS Trade Promotion Management is built on simplicity, scalability, and synergy, offering an intuitive, user-friendly, and configurable platform. We ensure your success with a dedicated customer success team, comprehensive training, pre-built integrations, and 24/7 Global Support & Success Team.
What is TABS Analytics?
Explore how TABS Total Insights™ can transform your CPG analytics data, ultimately boosting sales and profitability. Eliminate the challenges posed by fragmented data sources and the hassle of hunting for information across multiple departments. With TABS Analytics, your CPG analytics are consolidated in a single platform, giving you a crucial advantage over your rivals, often found in the depths of your data. Utilize insights driven by data to lower expenses and refine your competitive tactics. Broaden your market footprint and confidently pursue new opportunities. Our in-depth, metrics-oriented category analysis reports guarantee you are always prepared for client meetings. It's important to note that many larger entities in the CPG space frequently lag behind their more agile competitors. For over twenty years, TABS Analytics has evolved with the CPG industry, enabling transformation and allowing businesses to harness their data for increased sales and market share. By streamlining your CPG data management, TABS Analytics helps you easily reveal important competitive insights that can propel your organization to new heights. Seize the full potential of your data and witness your business flourish while staying ahead in a rapidly changing market landscape.
Media
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API Availability
API Availability
Pricing Information
Pricing not provided
Pricing Information
Pricing not provided
Supported Platforms
SaaS
Windows
Mac
Supported Platforms
SaaS
Customer Service / Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Online Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
TELUS Agriculture & Consumer Goods
Company Location
Canada
Company Website
www.telus.com/tpm
Company Facts
Organization Name
TABS Analytics
Date Founded
1998
Company Location
United States
Company Website
www.tabsanalytics.com
Categories and Features
CPG
Not specified
Retail Execution
Not specified
Trade Promotion Management
Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management
Categories and Features
CPG
Not specified