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What is Taboola?

Attain success in your business endeavors by forming genuine connections with people in an efficient manner during ideal moments. Engage with more than one billion specific users via leading publishers on the premier native discovery platform. Develop unique and relevant advertising experiences by utilizing insights into user behavior alongside a variety of creative possibilities offered by Taboola. Achieve your marketing objectives by improving visibility, securing valuable leads, and encouraging meaningful online interactions with customers. This approach not only boosts your market presence but also enhances your overall impact within your industry. Building strong relationships is key to long-term success in any business landscape.

What is Decide?

Decide, which was formerly recognized as LockerDome, provides brands and publishers with access to a growing marketplace filled with sophisticated models that improve decision-making processes. Each model introduced not only adds to the capabilities of the Decision Marketplace but also enhances overall intelligence. Brands and publishers can effectively leverage these models while prioritizing user privacy, leading to superior decision-making outcomes. Since its launch, Decide has consistently avoided reliance on invasive data sources for determining advertising selections and impression pricing, and by 2021, the reliance on third-party cookies has been largely phased out. The ad platform is specifically crafted for measured media, ensuring effectiveness from the very beginning. Moreover, Decide's innovative attribution technology allows both advertisers and publishers to evaluate value creation with remarkable accuracy, right down to each impression, while concentrating on improving business outcomes. Ultimately, our groundbreaking methodology is transforming the advertising industry in significant ways, setting new standards for efficiency and effectiveness.

Media

Media

Integrations Supported

Acxiom Real Identity
Animo Media Intelligence
Converge
DC Dashboard
Faraday
Hevo
HubSpot CRM
Integral Ad Science
KNOREX XPO
MSIGHTS
Modern.ai
Native Ad Buzz
Nexoya
Rivery
Sitejet
SpyOver
SpyPush
TapClicks
TheOptimizer.io
Xplenty

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Online Training

Company Facts

Organization Name

Taboola

Date Founded

2007

Company Location

United States

Company Website

www.taboola.com

Company Facts

Organization Name

Decide

Date Founded

2008

Company Location

United States

Company Website

decide.co

Categories and Features

Content Distribution

Not specified

Content Marketing

Audience Targeting
Campaign Management
Conversion Tracking
Distribution Management
Multi-Channel Publishing

Display Advertising

Not specified

Native Advertising

Not specified

PPC

A/B Testing
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking

Search Engine Marketing (SEM)

A/B Testing
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking

Categories and Features

Native Advertising

Not specified

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