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What is Lumen by Talkwalker?

Lumen by Talkwalker is a social listening, media monitoring, and consumer intelligence platform built to help brands understand conversations, protect reputation, and make faster business decisions. The platform represents the next chapter of Talkwalker as it moves closer to Hootsuite while keeping the same data, reports, workflows, and integrations. Lumen by Talkwalker monitors conversations across social, digital, media, and AI channels so teams can identify trends, customer insights, risks, and competitive shifts before they become harder to manage. Its social listening capabilities make social data more accessible across teams and help organizations understand brand sentiment, consumer behavior, and market conversations. Its media monitoring tools help PR and communications teams measure brand performance, monitor coverage, and build stronger PR and content strategies. Its social benchmarking tools allow brands to compare performance against competitors and industry standards. The platform supports business goals such as marketing strategy, product development, media relations, consumer engagement, loyalty, and sales growth. PR teams can use Lumen by Talkwalker to protect reputation and mitigate crises, while social marketing teams can identify trends, measure campaigns, and optimize strategy. Consumer insights teams can uncover unmet customer needs and build innovation programs around real market signals. Agencies can use the platform to showcase data, strengthen recommendations, and win or retain clients. By combining social listening, media monitoring, social benchmarking, audience insights, customer feedback analytics, competitor tracking, and consumer intelligence, Lumen by Talkwalker helps organizations see what others miss and act with confidence.

What is Brandchirps?

Discover the reliable, cost-effective, and easy-to-use brand monitoring solution you've been looking for. Brandchirps, an innovative small business, has created software designed to help users sift through online content for the most recent mentions of specific keywords they wish to track and analyze. These keywords might represent your own brand, a competitor’s brand, or any term that captures your attention. We function as a holistic brand monitoring service, employing our software to uncover these mentions and provide the results to you, thereby enabling you to boost your profitability. My initial goal was to find software that could thoroughly search the internet for references to my company's name, which would allow me to quickly address both positive and negative news and discussions. As my needs evolved, I began to include my competitors' brand names in my searches, which helped me engage with and promote my brand in the context of their dialogues. I call this approach "competitor brand analysis." Currently, I monitor a variety of keywords relevant to my industry, which enhances my brand's visibility and allows me to reach a broader audience of potential customers while staying updated on market trends. This comprehensive strategy not only helps in identifying opportunities but also enables me to navigate the competitive landscape more effectively.

Media

Media

Integrations Supported

Audiense
Axis LMS
Cerby
Conductor
Data Virtuality
Desktop.com
Facebook
Google Analytics
Gradient Works
Hootsuite
Netino
OwlyGPT
RingCentral RingCX
Tableau
Upfluence
Wiztrust
X (Twitter)

Integrations Supported

API Availability

API Availability

Has API

Pricing Information

$9,600 per year
Free Trial Offered?

Pricing Information

$6.97 a month
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Talkwalker

Date Founded

2009

Company Location

Luxembourg

Company Website

www.talkwalker.com

Company Facts

Organization Name

Brandchirps

Company Location

United States

Company Website

brandchirps.com

Categories and Features

AI Review Management

Not specified

Brand Monitoring

Not specified

Pricing Optimization

Not specified

Reputation Management

Campaign Management
Sentiment Analysis
Social Media Metrics
Social Media Monitoring

Review Management

Not specified

Sentiment Analysis

Not specified

Social Listening

Not specified

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Engagement Tracking
Influencer Tracking

Categories and Features

Brand Monitoring

Not specified

Media Monitoring

Not specified

Reputation Management

Not specified

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