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What is Tap Native?

Tap Native serves as a dedicated platform for native advertising and content discovery, focusing on health-related topics by seamlessly integrating advertising units within the editorial sections of numerous leading health, medical, and wellness websites that attract both consumers and healthcare professionals. Utilizing innovative targeting techniques like Drug & Condition Match Targeting® and audience selection based on NPI, it enables healthcare marketers to engage with health-oriented consumers and verified professionals, which in turn enhances engagement levels, boosts conversion rates, and improves the overall effectiveness of marketing campaigns. The platform not only supports in-content placements and geo-targeting capabilities but also features a user-friendly dashboard that offers real-time analytics and optimization tools, allowing users to efficiently track key performance metrics such as impressions, clicks, conversions, and audience interactions. Furthermore, Tap Native provides the option to retarget previous website visitors, which reinforces messaging and significantly improves return on investment, solidifying its role as a vital resource for strategies focused on health marketing. By combining these advanced features, Tap Native empowers marketers to craft impactful campaigns that resonate within the healthcare sector.

What is Ividence?

Engaging with online audiences can be significantly improved by using a native format. Craft your native advertising campaign to reach new demographics and significantly boost web traffic. Enhance your income through targeted email marketing strategies. By embedding advertisements within your emails, you can generate revenue each time your content is opened. Integrate native ads into your newsletters to ensure that the experience remains intact for your subscribers. Create subtle campaigns that capture the attention of web users and resonate with a unique audience. Native ads have proven effective in drawing in potential customers. Adjust the formats for each newsletter to guarantee a smooth blend with the content. You can initiate your native advertising plan in a mere five minutes by utilizing your existing content, articles, or any advertisements you already have. Engage a high-quality audience that is actively involved with their favored media outlets. With over 30 million internet users subscribing to premium newsletters monthly, the opportunities for expansion are immense. Employ tracking tools to fine-tune and elevate your advertising efforts, ensuring optimal performance. This approach will establish a continuous loop of engagement and revenue generation while allowing you to test different strategies effectively. By doing so, you’ll not only increase your reach but also build a loyal subscriber base that values your content.

Media

Media

Integrations Supported

Getty Images

Integrations Supported

Getty Images

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tap Native

Date Founded

2017

Company Location

United States

Company Website

tapnative.com

Company Facts

Organization Name

Ividence

Date Founded

2008

Company Location

France

Company Website

ividence.com

Categories and Features

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

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