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What is Taptica?

Taptica functions as a publicly traded global mobile advertising platform aimed at helping top brands connect with their most valuable consumers via a diverse array of traffic sources. By leveraging proprietary technology combined with the capabilities of big data and advanced machine learning, Taptica enables extensive media targeting on a significant scale. This platform creates a seamless environment for brands to engage in meaningful interactions with mobile audiences, ensuring precise outreach to relevant demographic groups. Our offerings include sophisticated targeting options and reengagement tools that span the mobile ecosystem. Furthermore, we feature an innovative programmatic solution, Tremor Video, which focuses on enhancing storytelling through engaging video content. Taptica is committed to optimizing revenue streams for publishers across all digital channels by utilizing a powerful tech stack that incorporates dynamic supply segmentation and rigorous quality assurance algorithms. Through these advancements, we empower our clients to effectively draw in and retain their desired audiences on a large scale, ultimately fostering long-lasting relationships between brands and consumers. This comprehensive approach ensures that our clients can navigate the complexities of mobile advertising with confidence and success.

What is PropellerAds?

PropellerAds is a diverse advertising platform that offers a variety of unique traffic sources along with AI-driven tools for ad-serving and optimization, catering to media buyers, agencies, brand owners, and affiliate marketers alike. Among its features are sophisticated Demographic and Interest Targeting capabilities tailored to align with specific audiences, a CPA goal pricing model that automates bidding and optimization processes, and effective ad serving formats such as Push, Interstitial, and Popunder ads, complemented by distinctive templates for user customization. Additionally, the company prides itself on being a member of IAB Europe and holds an ISO/IEC 27001 Safety Certificate, underscoring its commitment to security and quality in advertising solutions. This dedication to providing a robust and secure advertising environment sets PropellerAds apart in the competitive landscape.

Media

Media

Integrations Supported

Kochava

Integrations Supported

AdMobiSpy
CPV Lab Pro
EXADS
EZmob
JustControl.it
PeerClick
Plat
RedTrack
Skro
SpyOver
SpyPush
ThriveTracker
Voluum

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$200/min deposit

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Taptica

Date Founded

2011

Company Location

United States

Company Website

www.taptica.com

Company Facts

Organization Name

PropellerAds

Date Founded

2011

Company Location

Cyprus

Company Website

propellerads.com

Categories and Features

Display Advertising

Not specified

Mobile Advertising

Not specified

Video Advertising

Not specified

Categories and Features

Ad Networks

Not specified

Ad Optimization

Not specified

Advertising

Not specified

AI Advertising

Not specified

Campaign Management

Not specified

Display Advertising

Not specified

Lead Generation

Lead Capture

Mobile Advertising

Not specified

Native Advertising

Not specified

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Popular Alternatives

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