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What is TargetSmart?

Empower individuals and initiatives with solutions grounded in comprehensive data analytics. By leveraging the best voter information and insights, you can better understand the political landscape. Effectively engage and mobilize your audience to obtain crucial funding and drive successful campaigns. Strengthen your engagement with voters through our advanced media buying platform, which stands at the forefront of innovation. As a dedicated data solutions company, we aim to support progressive movements and campaigns in their pursuit of success. Since our founding in 2004, we have been at the forefront of creating the leading voter database in the industry, continually seeking new strategies to utilize data for a more promising future. Our all-inclusive media buying platform, TargetSmart MBP, is revolutionizing the digital advertising landscape by providing unparalleled affordability, speed, and clarity. Reach your target audience at the ideal time and place while saving 15% or more compared to other media buying platforms. We are committed to empowering you to grasp, engage, and mobilize your critical stakeholders to realize your goals, ultimately contributing to a more educated and engaged community. Together, we can foster a more participatory environment that encourages civic engagement and informed decision-making.

What is ActBlue Field Tools?

ActBlue Field Tools is a digital organizing and engagement platform designed for campaigns, advocacy organizations, nonprofits, unions, and other movement-building organizations. Formerly Impactive, the platform brings texting, calling, fundraising, canvassing, voter registration, volunteer mobilization, and supporter engagement into one system. Organizations can use ActBlue Field Tools to run peer-to-peer texting programs, send broadcast messages, manage phone banks, organize relational outreach, collect custom forms, and mobilize volunteers. Peer-to-peer texting allows volunteers to conduct high-volume one-to-one conversations with voters, supporters, donors, or members. Broadcast texting helps teams communicate with opted-in audiences using donation links, event reminders, calls to action, and other timely updates. The phone banking tools include a predictive dialer, patch-through calling, and access through mobile or web workflows. Relational organizing features let volunteers reach friends, family, and personal contacts through text, email, phone calls, social DMs, assigned contact outreach, and open canvassing. The platform also supports custom voter registration, canvassing, SMS fundraising, social media amplification, and volunteer action programs. Program management capabilities include teams, leaderboards, segmentation, targeting, volunteer management, integrations, data, and reporting. ActBlue Field Tools is built for organizations that need reliable infrastructure during major mobilization moments, including GOTV, fundraising pushes, member growth campaigns, issue advocacy, and events. By combining digital outreach, relationship-driven mobilization, fundraising, calling, texting, canvassing, and program management, ActBlue Field Tools helps organizations scale communication and action from one platform.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$50 per month

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
Mac

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

TargetSmart

Date Founded

2004

Company Location

United States

Company Website

targetsmart.com

Company Facts

Organization Name

ActBlue

Date Founded

2004

Company Location

United States

Company Website

www.impactive.io

Categories and Features

Advertising

Not specified

Media Buying

Not specified

Categories and Features

Advocacy

Not specified

Fundraising

Not specified

Political Campaign

Not specified

Public Affairs

Not specified

SMS Marketing

Not specified

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