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What is Tawrida?

Tawrida is a dedicated trade operations platform crafted for distributors, manufacturers, and exporters within the agri-business and FMCG industries. It effectively organizes the often disordered combination of spreadsheets, WhatsApp communications, and disparate tools that trade teams commonly rely on, merging all functions into a unified bilingual system that accommodates both English and Arabic languages. Field sales representatives and those operating from vans gain advantages from functionalities such as visit tracking, route mapping, and an offline-capable mobile app that syncs data once internet connectivity is available. Simultaneously, back-office staff can proficiently manage multi-branch inventory, oversee tiered pricing, and process orders and invoices, including accounts-receivable management and point-of-sale activities. For export professionals, Tawrida streamlines the complete export journey, overseeing aspects from proforma invoices to shipping logistics while ensuring adherence to ACID, letters of credit, certificates of origin, and all required customs documentation. Designed with the specific needs of trade operations in Egypt and its neighboring regions in mind, Tawrida provides businesses with real-time visibility throughout the entire supply chain, spanning from warehouses to transportation and eventually to ports, ensuring a smooth flow of information and products. This all-encompassing strategy not only enhances trade practices but also equips businesses to respond effectively to the distinct challenges encountered in the marketplace, ultimately boosting operational efficiency.

What is SAP Trade Management?

Enable sales leaders within the consumer products industry to assume comprehensive control of profit and loss (P&L) management, which is pivotal for driving revenue, volume, and overall profitability. By adopting integrated end-to-end trade management processes, companies can substantially enhance their revenue, volume, and profits. Equip these leaders with essential tools for effective management of trade promotion planning, utilize advanced analytics for trade oversight, and facilitate customer business planning through SAP Trade Management. Harness our integrated customer business planning tool to enhance planning accuracy, promptly identify deviations from set plans, and respond to these discrepancies with improved agility. Proactively manage price, volume, and margins in real-time to align with corporate objectives. Create a synergy between manufacturers and retailers to foster effective communication and negotiations that resonate with customers. Simplify the integration of volume, margin, assortment, promotion, and financial planning while aligning deductions with promotional invoices to expedite the clearance process. Additionally, empower users to implement a seamless closed-loop process that efficiently oversees everything from budget planning to execution and final settlement. This comprehensive strategy not only aligns with strategic objectives but also cultivates an environment that encourages ongoing improvements in sales performance, ultimately resulting in sustained growth and success.

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Integrations Supported

SAP Cloud Platform
SAP Joule
WhatsApp

Integrations Supported

SAP Cloud Platform
SAP Joule
WhatsApp

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tawrida

Date Founded

2025

Company Location

Egypt

Company Website

tawrida.xyz

Company Facts

Organization Name

SAP

Date Founded

1972

Company Location

Germany

Company Website

www.sap.com/products/trade-management.html

Categories and Features

Categories and Features

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