Throtle vs. Intent IQ

The Identity Matrix is designed to boost revenue while minimizing expenditure by accurately identifying 70% of web visitors in the US at an individual level. By establishing page intent and lead scoring criteria, users can seamlessly integrate this information into their CRM for effective outreach. With its robust person-level attribution, top-tier contact data, and comprehensive understanding of the customer journey, Identity Matrix addresses some of marketing’s most challenging inquiries: 1. What sources generate your highest-quality traffic? 2. Can you outline the customer journey in detail? 3. What are the best ways to engage with high-intent, in-market prospects? Moreover, with forthcoming GenAI functionalities aimed at enhancing customer journey analysis and providing conversion rate optimization recommendations, Identity Matrix is rapidly becoming the preferred data provider for many businesses looking to outpace their competitors. The platform's innovative features not only streamline marketing processes but also empower teams to make informed decisions that drive growth.

Your data warehouse serves as the definitive source of truth for customer information. Hightouch facilitates the transfer of this data to the essential tools your business utilizes. This integration ensures that your sales, marketing, customer success, and customer service teams can gain a comprehensive 360-degree perspective of each customer through the platforms they trust. By removing the hassle of repetitive data requests, Hightouch transforms data warehouses into actionable insights. Enhanced data can significantly propel growth, allowing for personalized marketing strategies across diverse channels like email, push notifications, advertisements, and social media. With Hightouch, you won't have to depend on engineering resources to make continuous improvements. Optimized data can lead to increased revenue streams, enabling you to target potential leads with tailored Product Qualified Lead (PQL) or Marketing Qualified Lead (MQL) models. A singular customer view can be effectively integrated with your CRM, ensuring that better data contributes to reducing churn rates. Your customer success CRMs should reflect a thorough understanding of your clientele, utilizing customer data to pinpoint those at risk of disengagement. Every piece of information resides within your data warehouse, and while analytics is an important starting point, Hightouch elevates it by enabling you to leverage SQL for seamless data synchronization across any SaaS platform. This operational capability allows your teams to make data-driven decisions in real time, enhancing overall business performance.

Maximizing the value of your first-party data is essential for success. D&B Connect offers a customizable master data management solution that is self-service and capable of scaling to meet your needs. With D&B Connect's suite of products, you can break down data silos and unify your information into one cohesive platform. Our extensive database, featuring hundreds of millions of records, allows for the enhancement, cleansing, and benchmarking of your data assets. This results in a unified source of truth that enables teams to make informed business decisions with confidence. When you utilize reliable data, you pave the way for growth while minimizing risks. A robust data foundation empowers your sales and marketing teams to effectively align territories by providing a comprehensive overview of account relationships. This not only reduces internal conflicts and misunderstandings stemming from inadequate or flawed data but also enhances segmentation and targeting efforts. Furthermore, it leads to improved personalization and the quality of leads generated from marketing efforts, ultimately boosting the accuracy of reporting and return on investment analysis as well. By integrating trusted data, your organization can position itself for sustainable success and strategic growth.

Meet Authologic, the identity workflow platform designed for secure, globally compliant digital operations. We centralize access to every major identity verification method—including digital wallets, bank IDs, biometrics, and government records—via one powerful interface. For global organizations, this means rapid, compliant user acquisition while minimizing regulatory risk (KYC/KYB/AML). Our platform manages over 50 methods in 200+ countries, using intelligent automation to guarantee consistent verification across markets, eliminating the need to re-engineer core onboarding logic. Fully compliant with standards like eIDAS 2.0 and secured with ISO certifications, Authologic (a Y Combinator alum) is the strategic backbone for future-proof digital identity.

An all-encompassing solution for confirming identities, detecting fraud, and ensuring compliance is now available. iDenfy employs a three-tiered approach to identity verification, safeguarding startups, financial institutions, online gambling platforms, streaming services, rideshare companies, and various other digital enterprises from identity fraud. This method effectively shields organizations from the most harmful types of identity fraud that can occur. The platform provides an extensive range of fraud prevention tools, such as business verification, proxy detection, fraud scoring, and anti-money laundering (AML) screening, alongside ongoing monitoring and NFC verification, among other services to combat fraud. Since its inception prior to the establishment of AML, GDPR, and various fraud regulations, iDenfy has been at the forefront of the identity verification industry, mastering the complete verification process by integrating AI biometric recognition with meticulous manual checks to confirm the authenticity of users. Utilize our ID verification software to potentially reduce identity verification expenses by up to 40%, as you will only incur costs for successful verifications. By employing iDenfy, businesses not only enhance their security measures but also streamline their operational efficiency.

Guardz is the unified cybersecurity platform built for MSPs. We consolidate the essential security controls, including identities, endpoints, email, awareness, and more, into one AI-native framework designed for operational efficiency. With an identity-centric approach, an elite threat hunting team, and 24/7 AI + human-led MDR, Guardz transforms cybersecurity from reactive defense into proactive protection.

Workable is recognized as the leading platform in recruitment and human resources management across the globe. We provide internal recruiters, hiring teams, and HR professionals with numerous resources to find highly qualified candidates, enhancing collaboration throughout the process of identifying, recruiting, onboarding, and managing exceptional talent. Companies utilizing Workable benefit from quicker transitions from job requisition to offer letters, thanks to our suite of automated and AI-enhanced tools that simplify candidate sourcing, improve decision-making, streamline the hiring process, and enhance employee management practices. Since its inception in 2012, Workable has significantly impacted the hiring processes of more than 27,000 organizations, assisting in the recruitment of 1.5 million candidates. Our international team of over 250 professionals operates from various locations including Greece, Australia, the United States, and the United Kingdom, catering to a wide range of clients, among them notable businesses like Starling Bank, JOEY Restaurants, and RyanAir. As we continue to innovate, our goal remains to empower organizations worldwide to build better teams efficiently and effectively.

Qloo, known as the "Cultural AI," excels in interpreting and predicting global consumer preferences. This privacy-centric API offers insights into worldwide consumer trends, boasting a catalog of hundreds of millions of cultural entities. By leveraging a profound understanding of consumer behavior, our API delivers personalized insights and contextualized recommendations. We tap into a diverse dataset encompassing over 575 million individuals, locations, and objects. Our innovative technology enables users to look beyond mere trends, uncovering the intricate connections that shape individual tastes in their cultural environments. The extensive library includes a wide array of entities, such as brands, music, film, fashion, and notable figures. Results are generated in mere milliseconds and can be adjusted based on factors like regional influences and current popularity. This service is ideal for companies aiming to elevate their customer experience with superior data. Additionally, our premier recommendation API tailors results by analyzing demographics, preferences, cultural entities, geolocation, and relevant metadata to ensure accuracy and relevance.

ARGOS serves as a cutting-edge platform focused on AI-driven digital identity solutions. We are transforming the global landscape of identity experiences, impacting how individuals and organizations interact with their identities. Our mission is to develop crucial identity solutions that prioritize the safety and security of digital environments across the globe. With our services, we enable you to recognize anyone, no matter the location or time! Our commitment is to enhance the trust and reliability of digital interactions for everyone involved.

Frontegg is a comprehensive Customer Identity and Access Management (CIAM) platform built for the unique needs of SaaS companies. It eliminates the complexity of authentication, authorization, and user access by giving engineering teams a fast and reliable way to deploy advanced identity features, while also enabling non-technical teams to manage identity without constant developer involvement. For developers, Frontegg provides a low-code integration experience that gets identity up and running in days rather than months. Its SDKs and APIs support popular frameworks and languages, including React, Node.js, and Python, making it easy to embed features like single sign-on (SSO), multi-factor authentication (MFA), passwordless login, and role-based access control (RBAC). Developers can also handle complex SaaS requirements such as multi-tenancy, hierarchical user structures, entitlements, and subscription management with ready-to-use capabilities, avoiding the need to build these features from scratch. Once integrated, Frontegg gives non-technical stakeholders control through a secure, intuitive admin portal. Product teams can manage feature entitlements and experiment with configurations. Infosec teams can enforce compliance policies, manage MFA requirements, and monitor security dashboards. Customer Success can fulfill requests like adding users or connecting an SSO provider instantly, without waiting on engineering. This distribution of ownership reduces bottlenecks and accelerates how fast companies can respond to their customers. Security is at the core of Frontegg. The platform stays aligned with the latest identity standards such as OAuth2, SAML, and OpenID Connect. It provides built-in audit logs, real-time monitoring, and policy enforcement to help organizations meet compliance requirements. By removing the burden of ongoing identity maintenance from developers, Frontegg ensures applications remain secure without slowing down innovation.