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What is Tie?

Tie is a privacy-first website visitor identification platform that helps brands convert anonymous traffic into revenue-driving audiences. It de-anonymizes high-value visitors by providing names, email addresses, advertising IDs, and demographic insights. Tie enables marketers to identify up to 90% of traffic, significantly outperforming traditional identification tools. Brands can select exactly which visitors to enrich based on behavior, intent, and demographics. The platform provides multiple matching algorithms to control lead volume, data quality, and engagement likelihood. Tie integrates directly with email service providers, ad platforms, and SMS tools for real-time re-engagement. Marketers can trigger personalized outreach the moment a visitor abandons a cart or shows buying intent. Tie supports email, SMS, programmatic ads, and even postal activation. Built with compliance in mind, Tie uses opt-in, first- and third-party data aligned with CCPA and other regulations. Automatic opt-out handling ensures consumer privacy is respected at all times. Tie helps brands grow owned audiences, lower acquisition costs, and boost lifetime value. It transforms website traffic into a powerful, measurable growth engine.

What is Adenty?

Adenty is a robust platform designed to effectively gather and activate audience data. In an era of stringent tracking restrictions, it enables companies to identify three times as many engaged users, construct profiles with double the detail, and improve conversion rates significantly. Key functionalities include: 1. Identity resolution, which facilitates the collection of user data across diverse platforms without dependence on cookies, thus effectively tackling issues related to incognito browsing, VPNs, and private windows. This capability reduces analytics gaps and enriches insights, while also allowing the secure storage and sharing of visitor information on the server to ensure consistent tracking, even when browser storage is unstable. 2. Real-time data activation empowers businesses to launch prompt and engaging responses based on consolidated insights, while also allowing the integration of various marketing technologies to manage their engagement efforts from one cohesive platform. 3. Data connectivity connects visitor information from multiple sites and tools, providing a holistic view that enhances precise (re)targeting and personalization, ultimately leading to an improved user experience. This comprehensive strategy not only fosters a deeper understanding of audience behaviors and preferences but also propels more favorable business results, demonstrating the value of leveraging integrated data solutions in today's digital landscape.

Media

Media

No images available

Integrations Supported

Amazon
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
Salesforce
Sendlane
Shopify
TikTok

Integrations Supported

Amazon
Facebook
Google Ads
HubSpot CRM
HubSpot Customer Platform
Salesforce
Sendlane
Shopify
TikTok

API Availability

Has API

API Availability

Has API

Pricing Information

$499 per month
Free Trial Offered?
Free Version

Pricing Information

3€/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Tie

Date Founded

2021

Company Location

United States

Company Website

meettie.com

Company Facts

Organization Name

Adenty

Date Founded

2023

Company Location

Estonia

Company Website

adentypro.com

Categories and Features

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

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